The New Aesthetics Of Deculturation

What are the predominant aesthetics of the twenty-first century? Thorsten Botz-Bornstein argues that deculturation, embodied by the conspicuous vulgarity of kitsch, is the overriding visual language of our times. Drawing on the work of Islam scholar Olivier Roy, who argued that religious fundamentalism arises when religion is separated from the indigenous cultural values, Botz-Bornstein shows that the production of 'absolute' truths through deculturation also exists in contemporary education. The neoliberal environment has separated learning from culture by emphasizing standardization and quantified learning outcomes. In a globalized environment, the idea of culture is no longer available as a referent; instead we are taught to rely on the culturally neutral term 'excellence'. For Botz-Bornstein, this is an absolute value similar to the 'truth' of religious fundamentalists. Similarly, kitsch is what happens when aesthetic values are separated from cultural contexts. Kitsch is aesthetic fundamentalism. Kitsch aesthetics are an aesthetics of excellence. The consumption of kitsch can be understood as an intrinsically narcissistic impulse, reinforced by social media, individuals recycling their own selves without being confronted with the culture of the “other.” The existence of self-centred “alternative truths”, fake news and conspiracy theories and selfies are linked together in the fundamentalism–neoliberalism–kitsch pattern. Including analysis of the intersections of 'cute', 'excellent', 'sublime', and 'interesting' in contemporary aesthetic culture, this is a journey through philosophy, psychology and cultural theory, redefining a new aesthetics of deculturation.

What are the predominant aesthetics of the twenty-first century? Thorsten Botz-Bornstein argues that deculturation, embodied by the conspicuous vulgarity of kitsch, is the overriding visual language of our times. Drawing on the work of Islam scholar Olivier Roy, who argued that religious fundamentalism arises when religion is separated from the indigenous cultural values, Botz-Bornstein shows that the production of 'absolute' truths through deculturation also exists in contemporary education. The neoliberal environment has separated learning from culture by emphasizing standardization and quantified learning outcomes. In a globalized environment, the idea of culture is no longer available as a referent; instead we are taught to rely on the culturally neutral term 'excellence'. For Botz-Bornstein, this is an absolute value similar to the 'truth' of religious fundamentalists. Similarly, kitsch is what happens when aesthetic values are separated from cultural contexts. Kitsch is aesthetic fundamentalism. Kitsch aesthetics are an aesthetics of excellence. The consumption of kitsch can be understood as an intrinsically narcissistic impulse, reinforced by social media, individuals recycling their own selves without being confronted with the culture of the “other.” The existence of self-centred “alternative truths”, fake news and conspiracy theories and selfies are linked together in the fundamentalism–neoliberalism–kitsch pattern. Including analysis of the intersections of 'cute', 'excellent', 'sublime', and 'interesting' in contemporary aesthetic culture, this is a journey through philosophy, psychology and cultural theory, redefining a new aesthetics of deculturation.

Now, for the first time, a philosopher undertakes a systematic investigation of the moral and aesthetic issues to which cultural appropriation gives rise. Cultural appropriation is a pervasive feature of the contemporary world (the Parthenon Marbles remain in London; white musicians from Bix Beiderbeck to Eric Clapton have appropriated musical styles from African-American culture) Young offers the first systematic philosophical investigation of the moral and aesthetic issues to which cultural appropriation gives rise Tackles head on the thorny issues arising from the clash and integration of cultures and their artifacts Questions considered include: “Can cultural appropriation result in the production of aesthetically successful works of art?” and “Is cultural appropriation in the arts morally objectionable?” Part of the highly regarded New Directions in Aesthetics series

This book inaugurates a new phase in kitsch studies. Kitsch, an aesthetic slur of the 19th and the 20th century, is increasingly considered a positive term and at the heart of today’s society. Eleven distinguished authors from philosophy, cultural studies and the arts discuss a wide range of topics including beauty, fashion, kitsch in the context of mourning, bio-art, visual arts, architecture and political kitsch. In addition, the editors provide a concise theoretical introduction to the volume and the subject. The role of kitsch in contemporary culture and society is innovatively explored and the volume aims not to condemn but to accept and understand why kitsch has become acceptable today.

How would Zhuangzi, a Chinese philosopher who lived in the fourth century BCE, have reacted to the recent linguistic reforms commonly referred to as "political correctness"? Zhuangzi was a language skeptic, which means that he did not believe that language could convey the true meanings of the world. Might Zhuangzi have argued that political correctness creates but a dream world made of rules, policies, and words—no more real than when he "dreamt he was a butterfly"? Written in a provocative tone, this book looks at political correctness through the lens of ancient Chinese philosophy, as well as through Brummell's and Wilde's aesthetic philosophy of dandyism. Several scholars have established links between Zhuangzi and dandyism, and Wilde wrote one of the first reviews of Herbert Giles's English translation of the Zhuangzi. Like Daoism, dandyism does not engage in a Confucian "correction" of language, instead preferring aimless roaming and rambling. The Daoist "carefree wanderer" is a flâneur, and both Daoist and dandy deconstruct the puritanism and correctness sought by Confucianism, Victorianism, and our contemporary neoliberal culture. Instead of seeking to induce correct opinions, they seek to liberate the mind.

A critical analysis of contemporary art collections and the value form, this book shows why the nonprofit system is unfit to administer our common collections, and offers solutions for diversity reform and redistributive restructuring. In the United States, institutions administered by the nonprofit system have an ambiguous status as they are neither entirely private nor fully public. Among nonprofits, the museum is unique as it is the only institution where trustees tend to collect the same objects they hold in “public trust” on behalf of the nation, if not humanity. The public serves as alibi for establishing the symbolic value of art, which sustains its monetary value and its markets. This structure allows for wealthy individuals at the helm to gain financial benefits from, and ideological control over, what is at its core purpose a public system. The dramatic growth of the art market and the development of financial tools based on art-collateral loans exacerbate the contradiction between the needs of museum leadership versus that of the public. Indeed, a history of private support in the US is a history of racist discrimination, and the common collections reflect this fact. A history of how private collections were turned public gives context. Since the late Renaissance, private collections legitimized the prince's right to rule, and later, with the great revolutions, display consolidated national identity. But the rise of the American museum reversed this and re-privatized the public collection. A materialist description of the museum as a model institution of the liberal nation state reveals constellations of imperialist social relations.

Are we confronting a new culture that is global, online, individualistic and hedonistic? Or is our existing concept of culture in crisis, as explicit, normative systems replace implicit, socially anchored values and representations? Olivier Roy's new book explores the extension of individual political and sexual freedoms from the 1960s, leading us to today's fractures. For Roy, twentieth-century youth culture disconnected traditional political protest from class, region or ethnicity, fashioning a generational, temporary identity premised on repudiation rather than inheritance of any shared past or values. Expanded and diversified by neoliberalism and the internet, youth culture now transcends generations--an individualised, ersatz culture open to everyone. When a shared culture no longer exists, everything becomes an explicit code of how to speak and act. Increased reference to 'identity' in political discourse, on both left and right, is symptomatic of the failure to confront a deeper crisis of culture. Identities are now defined by traits (race, sexuality, diet) that fragment social cohesion, creating sub-cultures seeking safe spaces: universities for the left, gated communities and hard borders for the right. Our only option, Roy argues, is to restore social bonds at the grassroots or citizenship level, rather than building communities of affinity online.