The Social Media Mind

The Social Media Mind
Author: David Amerland
Publsiher: New Line Publishing
Total Pages: 254
Release: 2015-10-04
Genre: Computers
ISBN: 9781844819836

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Like any medium of communication social media has its own tropes which must be mastered in order to use it properly. In The Social Media Mind David Amerland illustrates how Social Media is a game changer. It challenges us to rethink our assumptions on almost every sphere where it is applied. Whether communicating through the web with potential clients, increasing the exposure of a business brand or collaborating with colleagues on shared projects, it demands that we rethink the standard responses which have guided us in the past and come up with new ones, for a new age. In carefully laid out arguments, backed by evidence and examples he answers questions like: Why do some social media marketing campaigns fail and not others?Why is social media so radically different from traditional marketing?How are social media success stories created?How can social media help save costs in business?Why is social media changing so many aspects of our world?What does it take to develop a social media mind?Over the next five years social media is going to change the nature of education, politics, business, science and even the arts. Its imperatives for greater transparency, responsiveness and engagement are behind the trends which are changing our world. This book is key to understanding how to prepare, what to do and how.

Social Media Mind

Social Media Mind
Author: David Amerland
Publsiher: New Line Publishing
Total Pages: 252
Release: 2012
Genre: Business & Economics
ISBN: 1844819841

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Like any medium of communication, social media has its own tropes which must be mastered in order to use it properly. Amerland illustrates how social media is a game changer, and he challenges readers to rethink their assumptions on almost every sphere where it is applied.

Offline

Offline
Author: Imran Rashid,Soren Kenner
Publsiher: John Wiley & Sons
Total Pages: 228
Release: 2019-02-26
Genre: Business & Economics
ISBN: 9780857087935

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Authors Imran Rashid and Soren Kenner have sparked an international debate by revealing the “mind hacks” Facebook, Apple, Google, and Instagram use to get you and your children hooked on their products. In Offline, they deliver an eye-opening research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work shows you how digital devices change individuals and communities for better and worse. A must-read if you or your kids use smartphones or tablets and spend time browsing social networks, playing online games or even just browsing sites with news and entertainment. Learn how to recognize ‘mind hacks’ and avoid the potentially disastrous side-effects of digital pollution. Unplug from the matrix. Learn digital habits that work for you.

The Psychology of Social Media

The Psychology of Social Media
Author: Ciarán Mc Mahon
Publsiher: Routledge
Total Pages: 116
Release: 2019-03-25
Genre: Psychology
ISBN: 9781351692434

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Are we really being ourselves on social media? Can we benefit from connecting with people we barely know online? Why do some people overshare on social networking sites? The Psychology of Social Media explores how so much of our everyday lives is played out online, and how this can impact our identity, wellbeing and relationships. It looks at how our online profiles, connections, status updates and sharing of photographs can be a way to express ourselves and form connections, but also highlights the pitfalls of social media including privacy issues. From FOMO to fraping, and from subtweeting to selfies, The Psychology of Social Media shows how social media has developed a whole new world of communication, and for better or worse is likely to continue to be an essential part of how we understand our selves.

Digital and Media Literacy

Digital and Media Literacy
Author: Renee Hobbs
Publsiher: Corwin Press
Total Pages: 233
Release: 2011-07-12
Genre: Education
ISBN: 9781412981583

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Leading authority on media literacy education shows secondary teachers how to incorporate media literacy into the curriculum, teach 21st-century skills, and select meaningful texts.

The Social Mind

The Social Mind
Author: Jane Suilin Lavelle
Publsiher: Routledge
Total Pages: 408
Release: 2018-12-07
Genre: Philosophy
ISBN: 9781317564256

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We spend a lot of time thinking about other people: their motivations, what they are thinking, why they want particular things. Sometimes we are aware of it, but it often occurs without conscious thought, and we can respond appropriately to other people's thoughts in a diverse range of situations. The Social Mind: A Philosophical Introduction examines the cognitive capacities that facilitate this amazing ability. It explains and critiques key philosophical theories about how we think about other people's minds, measuring them against empirical findings from neuroscience, anthropology, developmental psychology and cognitive ethology. Some of the fascinating questions addressed include: How do we think about other people's minds? Do we put ourselves in another's shoes to work out what they think? When do we need to think about another person's thoughts? What kinds of thoughts do we attribute to others? Are they propositional attitudes like beliefs and desires as analytic philosophers have often assumed, or could they be something else? What sorts of neural mechanisms underlie our ability to think about other people's thoughts? How is the ability to think about other minds different for individuals on the autism Spectrum? Is a preoccupation with other people's thoughts a Western phenomenon or is it found in all cultures? How do children learn to think about other minds? Can non-human animals think about other minds? These questions are applied to case studies throughout the book, including mirror neurons, recent research on infant social cognition, false belief tasks, and cross-cultural studies. Covering complex interdisciplinary debates in an accessible and clear way, with chapter summaries, annotated further reading, and a glossary, The Social Mind: A Philosophical Introduction is an ideal entry point into this fast-moving and exciting field. It is essential reading for students of philosophy of mind and psychology, and also of interest to those in related subjects such as cognitive science, social and developmental psychology, and anthropology.

The Coddling of the American Mind

The Coddling of the American Mind
Author: Greg Lukianoff,Jonathan Haidt
Publsiher: Penguin
Total Pages: 352
Release: 2018-09-04
Genre: Social Science
ISBN: 9780735224902

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Something is going wrong on many college campuses in the last few years. Rates of anxiety, depression, and suicide are rising. Speakers are shouted down. Students and professors say they are walking on eggshells and afraid to speak honestly. How did this happen? First Amendment expert Greg Lukianoff and social psychologist Jonathan Haidt show how the new problems on campus have their origins in three terrible ideas that have become increasingly woven into American childhood and education: what doesn’t kill you makes you weaker; always trust your feelings; and life is a battle between good people and evil people. These three Great Untruths are incompatible with basic psychological principles, as well as ancient wisdom from many cultures. They interfere with healthy development. Anyone who embraces these untruths—and the resulting culture of safetyism—is less likely to become an autonomous adult able to navigate the bumpy road of life. Lukianoff and Haidt investigate the many social trends that have intersected to produce these untruths. They situate the conflicts on campus in the context of America’s rapidly rising political polarization, including a rise in hate crimes and off-campus provocation. They explore changes in childhood including the rise of fearful parenting, the decline of unsupervised play, and the new world of social media that has engulfed teenagers in the last decade. This is a book for anyone who is confused by what is happening on college campuses today, or has children, or is concerned about the growing inability of Americans to live, work, and cooperate across party lines.

Social Media Crisis Communications

Social Media Crisis Communications
Author: Ann Marie van den Hurk
Publsiher: Que Publishing
Total Pages: 248
Release: 2013-04-09
Genre: Business & Economics
ISBN: 9780133353891

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Normal 0 false false false MicrosoftInternetExplorer4 Plan, Prepare, React, and Get Ahead Of Any Crisis—In Real Time! Your business or organization will face a crisis. That’s a fact. Here’s another: Thanks to social media, crises happen more often and accelerate out of control faster—much faster. So...what’s your crisis communications plan? Don’t have one? Let’s fix that. Now. This book gives you a crisis communications blueprint that’s fast, flexible, realistic, complete, and doable. You’ll learn how to successfully defend yourself using the same social tools others are using against you. You’ll see what works (and doesn’t). You’ll learn from folks who’ve been there and lived to talk about it: leaders who’ve been forced to execute their own crisis plans in the most brutally tough situations. When that crisis comes, you’ll own this book. You’ll be ready. You’ll survive. You will win. Understand the radically new dynamics of today’s crises Anticipate what might happen, so you can get ahead of any crisis Establish crisis response roles, teams, and notification/activation processes Use free and low-cost services to monitor online chatter for signs of trouble Respond in real time, before your crisis escalates Calibrate your response to the realities of what’s happening Effectively integrate social media best practices throughout your response Avoid the disastrous mistakes panicked organizations often make Regain control of your organization’s identity across the web