The Sticking Point Solution

Businesses can plateau, stall, OR stagnatewithout the owners or key executives even realizing it. A business might be achieving incremental year-on-year growth and yet still be in a situation of stagnation or stall. Why? Because entrepreneurs and ...

The must-read summary of Jay Abraham's book: "The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth in Tough Economic Times". This complete summary of the ideas from Jay Abraham's book "The Sticking Point Solution" shows how healthy businesses grow their revenues and profits each and every year. In his book, the author explains that if your business is not growing, it may be because you're stuck at your present performance levels. It’s time to get moving onward and upward and to grow your business, even in tough times. This summary reveals nine major areas which frequently create "sticking points" or performance barriers for companies and how you can overcome them. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "The Sticking Point Solution" and discover how you can ensure that your company thrives at all times.

This brief, incisive, and entertaining book will take you to that place where sales are made with energy and flow. Finding the Sticking Point shows you how to converse with your customers in ways that help you: Find the point of resistance to a sale Detect its connection of this point of resistance to your cutomer's emotional needs and energizers Build a relationship based on trust Increase your sales by revealing the Bigger Reality between you and your customers. As the author puts it: "Selling is not about closing sales; it’s about opening relationships: engaging relationships that will support many closed sales."

Leon's new job takes him to a place where he finds more on his colleagues' desks than paperwork and keyboards. An allegorical journey into a world of pain...and ways to deal with it.

Defeat the competition and dominate the market with these masterful strategies of Sun Tzu. Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent. Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to: Choose the right ground for your battles Leverage strengths while overcoming limitations Strike competitors’ weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Countless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries’ seemingly overwhelming forces. Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.

“Jam-packed with powerful advice, insights, and recommendations on how to market smarter, sell more, and capture the minds of the people who matter most” (David Newman, author of the #1 bestseller, Do It! Marketing). Trailblazers reveals how leaders develop and move markets when others say it’s impossible. Readers discover what twelve very different, yet highly successful, leaders did to achieve massive global success despite encountering countless setbacks, adversity, and critics during their journeys. Based on in-depth, recorded interviews, their stories are not only inspiring, but also reveal how they pushed onward when it seemed like quitting was the only option. Leaders will learn from the valuable wisdom and tips shared in this book—including the seven key characteristics all super successful and innovative leaders possess—and use them to immediately blaze their own successful trail in both business and life. “A powerfully effective, clear-cut guide to addressing and overcoming the adversity and setbacks which are a part of every business professional’s journey to success.” —Ivan Misner, PhD, New York Times–bestselling author

“A compass to guide the experienced executive or the marketing novice through any step in planning or organizing a selling strategy” (Hon. Bob Turner, noted media executive and former US congressman). Perfect for executives, entrepreneurs, salespeople, and marketers in the corporate and nonprofit spheres, So, What’s the Bottom Line? by master of marketing Yitzchok Saftlas teaches key business fundamentals, such as creative marketing initiatives, effective communication, customer retention, and strategic planning and execution. Wise and to the point, each of the seventy-six short and motivational chapters includes a concise action step, providing a clear direction of how to succeed. Prepare to be enthralled as you uncover Saftlas’s acumen derived from his exposure to extraordinary people, events, and institutions. It will shed an often unseen human light on the field of marketing. Gain experience-based tactics, common-sense ideas, and principles to grow your bottom line. “Job well done . . . A simple quick read with tangible to do’s and lessons for those who are starting out or for those who have been in the business for years.” —Jonathan Gassman, CEO of Gassman Financial Group “I enjoyed this book immensely. It’s filled with fascinating insights and practical strategies to take any business to the next level and beyond.” —David J. Lieberman, PhD, New York Times–bestselling author of Never Get Angry Again “An indispensable resource for anyone looking to make a mark in today’s world. It is as engaging as it is educational—the type of book you read in a single setting, and then re-read at a snail’s pace.” —Bill O’Reilly, president, The November Team

This edition provides a practical approach for the small business owner with specific action steps to avoid stupid mistakes, protect assets, and reduce risks.