The Story Edge

Collects more than twenty true stories of people facing critical life or death decisions, including a man saving someone in the path of an oncoming train, a tragic mountainclimbing accident, and a family caught in a tsunami.

Laura Huang, an award-winning Harvard Business School professor, shows that success is about gaining an edge: that elusive quality that gives you an upper hand and attracts attention and support. Some people seem to naturally have it. Now, Huang teaches the rest of us how to create our own from the challenges and biases we think hold us back, and turning them to work in our favor. How do you find a competitive edge when the obstacles feel insurmountable? How do you get people to take you seriously when they're predisposed not to, and perhaps have already written you off? Laura Huang has come up against that problem many times--and so has anyone who's ever felt out of place or underestimated. Many of us sit back quietly, hoping that our hard work and effort will speak for itself. Or we try to force ourselves into the mold of who we think is "successful," stifling the creativity and charm that makes us unique and memorable. In Edge, Huang offers a different approach. She argues that success is rarely just about the quality of our ideas, credentials, and skills, or our effort. Instead, achieving success hinges on how well we shape others' perceptions--of our strengths, certainly, but also our flaws. It's about creating our own edge by confronting the factors that seem like shortcomings and turning them into assets that make others take notice. Huang draws from her groundbreaking research on entrepreneurial intuition, persuasion, and implicit decision-making, to impart her profound findings and share stories of previously-overlooked Olympians, assistants-turned-executives, and flailing companies that made momentous turnarounds. Through her deeply-researched framework, Huang shows how we can turn weaknesses into strengths and create an edge in any situation. She explains how an entrepreneur scored a massive investment despite initially being disparaged for his foreign accent, and how a first-time political candidate overcame voters' doubts about his physical disabilities. Edge shows that success is about knowing who you are and using that knowledge unapologetically and strategically. This book will teach you how to find your unique edge and keep it sharp.

A memoir of a German Jewish teenager who takes on three different identities and crosses countless borders to escape death at the hands of the Nazis during World War II.

These 15 short stories by a writer the New York Times Book Review has called “one of the grand masters of young adult fiction” capture our fears, yearnings, loneliness, self-doubts, and universal need for love and acceptance M. E. Kerr’s pioneering young adult literature has gained a devoted following for fearlessly breaking rules and confronting conformity. In Edge, her trademark gifts of pulling apart relationships, exposing real emotion, and conveying what it means to grow up are on full display. From handling a teenage girl’s coming out in “We Might as Well All Be Strangers” to asking philosophical questions about God, life, and death in “The Sweet Perfume of Goodbye” to parodying social norms in “Do You Want My Opinion?,” this is a funny, moving, and brave anthology about faith, friendship, family ties, prom night, an unusual act of heroism, and staying true to yourself.

A holistic approach to innovation, connection, and problem-solving that has no expiration date. Our stories allow us to explore our greatest desires and fears, connect with others on a deeper level, and gain a sense of clarity and purpose. In an era of chaotic change and high-pressure decision-making, Kindra Hall—author of Stories That Stick—has a message that runs counter to much of the business acumen of the day: Now more than ever, good storytelling is a critical part of successful leadership. From corporate initiatives and marketing strategies to scientific research and innovation, stories are the key ingredient to engaging audiences, building consensus, and inspiring action. The Story Edge will show you: Why storytelling is an essential part of being human. How to find and leverage the story in every situation. How to use story as a tool for positive social impact. How to craft your story in order to leave a lasting legacy. Hall masterfully interweaves storytelling theory with practical business scenarios, creating an engaging guide for present and future leaders. You'll learn how to embrace the art of storytelling and how to consider all angles of the story in every situation. If there's one thing that will remain true—despite all the transformations we experience in business, culture, and innovation—it's the importance of story. Why? Because story is the original algorithm, the true universal language. And it's one of the most important tools we, as humans, have.

Six short stories and a novella from a master of science fiction, Peter F. Hamilton. This collection includes Sonnie's Edge, as seen in the award-winning Netflix anthology series Love, Death & Robots. Set in the same universe as the Night’s Dawn trilogy, Peter F. Hamilton presents a compelling mix of human dilemmas, imagined technologies and extraordinary new cultures. Among others, this collection includes Sonnie’s Edge, a story of contests to the death between constructed monsters. But one has a special advantage . . . We also visit an abandoned alien spacecraft in Escape Route. Abandoned, but is it really as empty as it seems? In the title novella, A Second Chance at Eden, the co-creator of a genetically-engineered habitat is found murdered. But nobody can identify the perpetrator – or the motive. Featuring a diverse selection of stories set far in the future and beyond the stars, A Second Chance at Eden is a must-have collection from a writer at the top of his game.

#1 NATIONAL BESTSELLER A moment on the subway platform changes two women’s lives forever—a debut thriller that will take your breath away. A total stranger on the subway platform whispers, “Take my baby.” She places her child in your arms. She says your name. Then she jumps… In a split second, Morgan Kincaid’s life changes forever. She’s on her way home from work when a mother begs her to take her baby, then places the infant in her arms. Before Morgan can stop her, the distraught mother jumps in front of an oncoming train. Morgan has never seen this woman before, and she can’t understand what would cause a person to give away her child and take her own life. She also can’t understand how this woman knew her name. The police take Morgan in for questioning. She soon learns that the woman who jumped was Nicole Markham, prominent CEO of the athletic brand Breathe. She also learns that no witness can corroborate her version of events, which means she’s just become a murder suspect. To prove her innocence, Morgan frantically retraces the last days of Nicole’s life. Was Nicole a new mother struggling with paranoia or was she in danger? When strange things start happening to Morgan, she suddenly realizes she might be in danger, too. Woman on the Edge is a pulse-pounding, propulsive thriller about the lengths to which a woman will go to protect her baby—even if that means sacrificing her own life.

"A terrific and timely book that makes a compelling case for fundamentally rethinking how your business communicates. Recommended!" —Jay Baer, founder of Convince & Convert and author of Hug Your Haters "Once upon a time, storytelling was confused with talking at people. Not anymore. Shane and Joe are your narrators in a journey that will transform how you talk to other human beings to be more believable, relevant, compelling and unforgettable." —Brian Solis, experience architect, digital anthropologist, best-selling author "Shane Snow and Joe Lazauskas spend the overwhelming majority of their time thinking, writing, and theorizing about brand storytelling - so you don't have to. They're smart and they know this topic inside out (and sideways). Read their book. While I can't guarantee you'll rise to Shane and Joe's ridiculously obsessive level, you will be infinitely better prepared to tell your own brand's story. Promise!" —Rebecca Lieb, Analyst, Author & Advisor "The Contently team understands the power of story, and how to craft and spread a great narrative, like no other. In an era where brand, design, and mission are a competitive advantage for every business, Contently underscores the importance of stories and how they transform companies and industries." —Scott Belsky, Entrepreneur, Investor, & Author (Founder of Behance, bestselling author of Making Ideas Happen) "I can't think of a better way to illustrate the power of story telling than by telling great stories. This book should be required reading not just by those with content in their titles, but by anyone in Marketing AND Sales. Then, when you're done, give it to your CEO to read... but make sure you get it back, because I guarantee you'll refer to it more than once." —Shawna Dennis, Senior Marketing Leader "Neuroscience, algorithms, illustrations, personal anecdotes and good, old-fashioned empathy: This entertaining and informative tome journeys to the core of how we communicate and pushes us, as marketers and humans, to do it better, "speeding the reader through and leaving us wanting more." —Ann Hynek, VP of global content marketing at Morgan Stanley Transform your business through the power of storytelling. Content strategists Joe Lazauskas and Shane Snow offer an insider's guide to transforming your business—and all the relationships that matter to it—through the art and science of telling great stories. Smart businesses today understand the need to use stories to better connect with the people they care about. But few know how to do it well. In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content. With The Storytelling Edge you will discover how leaders and workers can craft the powerful stories that not only build brands and engage customers, but also build relationships and make people care—in work and in life.