The War Managers

In today's competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson's classic book breaks down Sun Tzu's lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges. Here is the wisdom--tested for twenty-five centuries--that will help you seize the advantage, storm your competitors' gates, and conquer the marketplace!

The classic book The Art of War (or as it is sometimes translated, The Art of Strategy) by Sun Tzu is often used to illustrate principles that can apply to the management of business environments. The Art of War for Security Managers is the first book to apply the time-honored principles of Sun Tzu’s theories of conflict to contemporary organizational security. Corporate leaders have a responsibility to make rational choices that maximize return on investment. The author posits that while conflict is inevitable, it need not be costly. The result is an efficient framework for understanding and dealing with conflict while minimizing costly protracted battles, focusing specifically on the crucial tasks a security manager must carry out in a 21st century organization. * Includes an appendix with job aids the security manager can use in day-to-day workplace situations * Provides readers with a framework for adapting Sun Tzu's theories of conflict within their own organizations * From an author who routinely packs the room at his conference presentations

Long considered a classic for its enlightening analysis of what went wrong in Vietnam, this frank assessment of the American involvement in the war comes straight from the U.S. Army generals responsible for its conduct in the field. First published in 1977 to great acclaim, the painful indictment of both the military and civilian policy makers serves as a useful guide on how to avoid similar disasters in today's conflicts. The author, an American general who was chief of staff of the most important field command in Vietnam before his retirement in 1970, sent an extensive questionnaire to 173 o.

Long considered a classic for its enlightening analysis of what went wrong in Vietnam, this frank assessment of the American involvement in the war comes straight from the U.S. Army generals responsible for its conduct in the field. First published in 1977 to great acclaim, the painful indictment of both the military and civilian policy makers serves as a useful guide on how to avoid similar disasters in today's conflicts. The author, an American general who was chief of staff of the most important field command in Vietnam before his retirement in 1970, sent an extensive questionnaire to 173 other generals in 1974, seeking their views on the war and guaranteeing anonymity. Nearly 70% responded, with many adding pages of comments about such sensitive subjects as leadership and integrity. General Kinnard then interviewed twenty of the respondents and supplemented their input with research of Army documents. What emerges from his analysis of the generals' responses is a uniquely fascinating and penetrating look at the war, focusing on such central issues as the competence of American and Vietnamese troops, the clarity of U.S. objectives, the influence of body counts, and much more.

More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.

Learn the strategic rules of Sun Tzu and how to incorporate them into your management style. In this translation of The Art of War readers will benefit from the interpretations from other translators and strategist, as well as the 50 strategic rules, including: How to look for strategic turns to meet the competition How to attain strategic superiority and crush the competition How to plan surprise and stay ahead of the game And more timeless wisdom that will allow you to compete and win in the dynamic business environment! Business managers around the world have tapped into this ancient wisdom; it is time to master The Art of War for Managers for the existence and growth of your business!

The author shows how to use emotional intelligence tactics to survive when dealing with toxic managers and other impossible people in the workplace.