The Will To Predict

In The Will to Predict, Eglė Rindzevičiūtė demonstrates how the logic of scientific expertise cannot be properly understood without knowing the conceptual and institutional history of scientific prediction. She notes that predictions of future population, economic growth, environmental change, and scientific and technological innovation have shaped much of twentieth and twenty-first-century politics and social life, as well as government policies. Today, such predictions are more necessary than ever as the world undergoes dramatic environmental, political, and technological change. But, she asks, what does it mean to predict scientifically? What are the limits of scientific prediction and what are its effects on governance, institutions, and society? Her intellectual and political history of scientific prediction takes as its example twentieth-century USSR. By outlining the role of prediction in a range of governmental contexts, from economic and social planning to military strategy, she shows that the history of scientific prediction is a transnational one, part of the history of modern science and technology as well as governance. Going beyond the Soviet case, Rindzevičiūtė argues that scientific predictions are central for organizing uncertainty through the orchestration of knowledge and action. Bridging the fields of political sociology, organization studies, and history, The Will to Predict considers what makes knowledge scientific and how such knowledge has impacted late modern governance.

In The Will to Predict, Eglė Rindzevičiūtė demonstrates how the logic of scientific expertise cannot be properly understood without knowing the conceptual and institutional history of scientific prediction. She notes that predictions of future population, economic growth, environmental change, and scientific and technological innovation have shaped much of twentieth and twenty-first-century politics and social life, as well as government policies. Today, such predictions are more necessary than ever as the world undergoes dramatic environmental, political, and technological change. But, she asks, what does it mean to predict scientifically? What are the limits of scientific prediction and what are its effects on governance, institutions, and society? Her intellectual and political history of scientific prediction takes as its example twentieth-century USSR. By outlining the role of prediction in a range of governmental contexts, from economic and social planning to military strategy, she shows that the history of scientific prediction is a transnational one, part of the history of modern science and technology as well as governance. Going beyond the Soviet case, Rindzevičiūtė argues that scientific predictions are central for organizing uncertainty through the orchestration of knowledge and action. Bridging the fields of political sociology, organization studies, and history, The Will to Predict considers what makes knowledge scientific and how such knowledge has impacted late modern governance.

"Mesmerizing & fascinating..." —The Seattle Post-Intelligencer "The Freakonomics of big data." —Stein Kretsinger, founding executive of Advertising.com Award-winning | Used by over 30 universities | Translated into 9 languages An introduction for everyone. In this rich, fascinating — surprisingly accessible — introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a “how to” for hands-on techies, the book serves lay readers and experts alike by covering new case studies and the latest state-of-the-art techniques. Prediction is booming. It reinvents industries and runs the world. Companies, governments, law enforcement, hospitals, and universities are seizing upon the power. These institutions predict whether you're going to click, buy, lie, or die. Why? For good reason: predicting human behavior combats risk, boosts sales, fortifies healthcare, streamlines manufacturing, conquers spam, optimizes social networks, toughens crime fighting, and wins elections. How? Prediction is powered by the world's most potent, flourishing unnatural resource: data. Accumulated in large part as the by-product of routine tasks, data is the unsalted, flavorless residue deposited en masse as organizations churn away. Surprise! This heap of refuse is a gold mine. Big data embodies an extraordinary wealth of experience from which to learn. Predictive analytics (aka machine learning) unleashes the power of data. With this technology, the computer literally learns from data how to predict the future behavior of individuals. Perfect prediction is not possible, but putting odds on the future drives millions of decisions more effectively, determining whom to call, mail, investigate, incarcerate, set up on a date, or medicate. In this lucid, captivating introduction — now in its Revised and Updated edition — former Columbia University professor and Predictive Analytics World founder Eric Siegel reveals the power and perils of prediction: What type of mortgage risk Chase Bank predicted before the recession. Predicting which people will drop out of school, cancel a subscription, or get divorced before they even know it themselves. Why early retirement predicts a shorter life expectancy and vegetarians miss fewer flights. Five reasons why organizations predict death — including one health insurance company. How U.S. Bank and Obama for America calculated the way to most strongly persuade each individual. Why the NSA wants all your data: machine learning supercomputers to fight terrorism. How IBM's Watson computer used predictive modeling to answer questions and beat the human champs on TV's Jeopardy! How companies ascertain untold, private truths — how Target figures out you're pregnant and Hewlett-Packard deduces you're about to quit your job. How judges and parole boards rely on crime-predicting computers to decide how long convicts remain in prison. 182 examples from Airbnb, the BBC, Citibank, ConEd, Facebook, Ford, Google, the IRS, LinkedIn, Match.com, MTV, Netflix, PayPal, Pfizer, Spotify, Uber, UPS, Wikipedia, and more. How does predictive analytics work? This jam-packed book satisfies by demystifying the intriguing science under the hood. For future hands-on practitioners pursuing a career in the field, it sets a strong foundation, delivers the prerequisite knowledge, and whets your appetite for more. A truly omnipresent science, predictive analytics constantly affects our daily lives. Whether you are a consumer of it — or consumed by it — get a handle on the power of Predictive Analytics.

The author of the acclaimed New York Times bestseller The Next 100 Years now focuses his geopolitical forecasting acumen on the next decade and the imminent events and challenges that will test America and the world, specifically addressing the skills that will be required by the decade’s leaders. In the long view, history is seen as a series of events—but the course of those events is determined by individuals and their actions. During the next ten years, individual leaders will face significant transitions for their nations: the United States’ relationships with Iran and Israel will be undergoing changes, China will likely confront a major crisis, and the wars in the Islamic world will subside. Unexpected energy and technology developments will emerge, and labor shortages will begin to matter more than financial crises. Distinguished geopolitical forecaster George Friedman analyzes these events from the perspectives of the men and women leading these global changes, focusing in particular on the American president, who will require extraordinary skills to shepherd the United States through this transitional period. The Next Decade is a provocative and fascinating look at the conflicts and opportunities that lie ahead.

A practical guide to outguessing everything from multiple-choice tests to the office football pool to the stock market. People are predictable even when they try not to be. William Poundstone demonstrates how to turn this fact to personal advantage in scores of everyday situations, from playing the lottery to buying a home. ROCK BREAKS SCISSORS is mind-reading for real life. Will the next tennis serve go right or left? Will the market go up or down? Most people are poor at that kind of predicting. We are hard-wired to make bum bets on "trends" and "winning streaks" that are illusions. Yet ultimately we're all in the business of anticipating the actions of others. Poundstone reveals how to overcome the errors and improve the accuracy of your own outguessing. ROCK BREAKS SCISSORS is a hands-on guide to turning life's odds in your favor.

“Conventional analysis suffers from a profound failure of imagination. It imagines passing clouds to be permanent and is blind to powerful, long-term shifts taking place in full view of the world.” —George Friedman In his long-awaited and provocative new book, George Friedman turns his eye on the future—offering a lucid, highly readable forecast of the changes we can expect around the world during the twenty-first century. He explains where and why future wars will erupt (and how they will be fought), which nations will gain and lose economic and political power, and how new technologies and cultural trends will alter the way we live in the new century. The Next 100 Years draws on a fascinating exploration of history and geopolitical patterns dating back hundreds of years. Friedman shows that we are now, for the first time in half a millennium, at the dawn of a new era—with changes in store, including: • The U.S.-Jihadist war will conclude—replaced by a second full-blown cold war with Russia. • China will undergo a major extended internal crisis, and Mexico will emerge as an important world power. • A new global war will unfold toward the middle of the century between the United States and an unexpected coalition from Eastern Europe, Eurasia, and the Far East; but armies will be much smaller and wars will be less deadly. • Technology will focus on space—both for major military uses and for a dramatic new energy resource that will have radical environmental implications. • The United States will experience a Golden Age in the second half of the century. Written with the keen insight and thoughtful analysis that has made George Friedman a renowned expert in geopolitics and forecasting, The Next 100 Years presents a fascinating picture of what lies ahead. For continual, updated analysis and supplemental material, go to www.geopoliticalfutures.com.

"What if there was an algorithm that could predict which novels become mega-bestsellers? Are books like Dan Brown's The Da Vinci Code and Gillian Flynn's Gone Girl the Gladwellian outliers of publishing? [This book] boldly claims that the New York Times bestsellers in fiction are predictable and that it's possible to know with 97% certainty if a manuscript is likely to hit number one on the list as opposed to numbers two through fifteen. The algorithm does exist; the code has been cracked; the results are in"--