Truth About Email Marketing

Praise for The Truth About Email Marketing “It’s refreshing to see an author address specifics instead of gloss over generalities that can be boiled down to one sentence. Simms’ book debunks the top email marketing myths in a readable and logical fashion.” Tad Clarke , Editorial Director, MarketingSherpa Inc. “Anyone interested in maximizing their marketing budgets should stop what they are doing and read this book. Simms' deep experience in email marketing is widely evident in this very insightful and fact-filled book. Great insight into an area of marketing that is often overlooked. Plus, its a fun, easy read...especially for us marketers!” Jeff Hilimire, President, Engauge Digital “Simms has a great knack for simplifying the complex world of email. From the novice email marketer to the email aficionado, The Truth about Email Marketing provides insight and thought-provoking content that all of us can use in our email and online marketing efforts.” Aaron Kahlow, CEO & Founder, Online Marketing Summit “Simms Jenkins expertly outlines a series of useful Truths to ensure effective and highly optimized, permission-based email marketing programs. Take advantage of Simms' battle scars and set yourself on a direct course that unleashes the power of this important marketing channel.” Sam Cece, Chief Executive Officer, StrongMail Systems Everything you must know to utilize email marketing in your corporation or small business! The truth about recession-proofing your business with email marketing The truth about measuring results and improving promotional and newsletter campaigns The truth about email marketing versus spam This book reveals 49 proven email marketing best practices and bite-size, easy-to-use techniques that get results Email marketing is one of the most incredibly powerful yet misunderstood marketing channels of the business world. While many companies practice email marketing, few get it right. Industry expert, Simms Jenkins, provides a set of best practices to help you assess and refine your strategy and tactics. Your organization can gain much from new and proven approaches to email marketing: strengthen customer relationships, create loyalty, and build trust and awareness. The result is increased responses in sales, leads, registrations, and more.

If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.

Email marketing remains the glue of any marketing department yet the rules are changing. Simms Jenkins, Author of the groundbreaking book The Truth About Email Marketing and Founder and CEO of BrightWave Marketing - North Americas leading email marketing focused digital agency - provides the keys to elevating your email program in a dynamic new digital world, including: How email marketing fits in a social networking crazed world Why mobile is the biggest game changer to hit email marketing. Ever! Real examples and advice on how to grow your list, create better emails, what to test and how to drive more sales, acquire more customers and save your company money.

Examines the techniques used to steal personal information, discussing such methods as using Internet files, email, ATM scams, credit card offers, telephone solicitation, burglary, and trash scanning, and outlining what the average person can do to minimize the risk of identity theft.

The principles in "Email Marketing for Complex Sales Cycles" show business people and entrepreneurs how to increase sales and reduce stress and aggravation.

Email marketing's power is matched only by how incredibly misunderstood it is.In this Email Marketing, digital marketing expert reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts and generate millions in revenue using their email lists.Business fads come and go, but Email Marketing has consistently outperformed all other marketing strategies. Inside the book you'll discover: Understanding What Email Marketing Is- It is very common for people to use email for communication nowadays. As a matter of fact, there are people who will have a few email addresses. As a result, some people will start use emails as a mean to promote products. How Email Marketing Works- Email marketing is a form of direct marketing that uses electronic mail as a method of advertising. Technically, email marketing is an all-encompassing term. It can refer to any commercial or fundraising message. Email Marketing Tricks To Make Money- The game is called email marketing and in order to be an internet success story you must learn the rules, follow them, and succeed at this game. We will be talking about how to create email marketing campaigns that make money and this subject is geared towards those of us that actually build our own list instead of buying or renting a list. Email Marketing: Do You Want to Triple Your Return On Investment- One of the biggest mistakes most marketers do nowadays, is think email marketing is dead. Many marketers today drop the email marketing scheme to go with social media. Come to think of it, social media look much sexier than email. But, is a social media post as effective as an email? Before we answer that question, let's state a well-known fact. It is easier to send a friend request on Facebook than to collect an email online. But believe me, email marketing is thrice as worth it as social media marketing. So, what is email marketing? How to Do Bulk Email Marketing- You might be one of those who believe that bulk email marketing is no longer useful on driving web traffic. You are very wrong. Email marketing is a kind of advertising that directly appeals to the prospect buyers; thus, it commands attention and will drive sales. The most important thing is to make use of this internet marketing agenda strategically. Scroll to the top of the page and click on the buy button.

Are you ready to take your business to the next level and unlock the true potential of email marketing? "Revealing the Secrets of Six-Figure Email Marketing" is your gateway to success in the digital age. This groundbreaking book is not just another run-of-the-mill guide; it's a treasure trove of insider knowledge that will propel your business to new heights. In these pages, you'll discover the closely guarded secrets of email marketing that have helped countless entrepreneurs and businesses achieve six-figure success. From crafting compelling email copy and mastering the art of segmentation to automating your campaigns for maximum ROI, this book leaves no stone unturned. With each turn of the page, you'll learn how to engage your audience, build meaningful connections, and drive revenue like never before. Uncover the power of personalization, A/B testing, and data-driven decision-making. Say goodbye to spam and hello to a strategic, results-driven approach. If you're serious about making money with email marketing and want to transform your email list into a revenue-generating powerhouse, this book is your roadmap. Take action now and get ready to reveal the secrets that separate the six-figure earners from the rest. Your email marketing success story begins here.