Underdog Thinking

Underdog Thinking is real-life business adventure story that follows the journey of an Indian Immigrant to the U.S. who was told he “didn’t know a damn thing about American business.” But as opportunity would have it, a short time later he found himself an accidental entrepreneur with a front row ticket to the ins and outs of launching and growing a business. He was flying high on his growing success—until a fateful moment when everything changed. As businesses rise and fall to the tune of supply and demand, sometimes the harshest betrayals come out of nowhere, when you least expect it—as do the surprising sparks of hope. When an unforeseen circumstance initiates a chain of events that leave him at a crossroads he must make the tough call: to give in and give up, or push through and win. CEO, business ethics thought leader, speaker and author Atul Vir has lived that story. And even in the darkest moments when failure seemed most imminent, he drew on the work ethic instilled from his earliest days, and his commitment to do right by his customers—to bring his dream up from the ashes and back to life. In his new book, Underdog Thinking, Vir inspires readers to face any challenge that comes their way—with practical business lessons for every step of the journey gleaned from his experience as both an immigrant building a business and as CEO of Equator Appliances for more than 25 years. The book dives into current themes dominating the business landscape, including: global business, overcoming failure, bootstrapping, securing financing, immigration and what innovation truly means. While many people offer sage advice on these topics, Vir’s lessons are paired with a unique, captivating story and more than two decades of entrepreneurial expertise in an industry dominated by much bigger players—major multinational corporations.

One of the most profound and in-depth books ever written on how to release fear-based thinking and feeling and change it to love-based thinking and feeling. A revolutionary cutting-edge master thesis on the subject of Spiritual Psychology and how to realize it. The reader will never be the same after reading this book. Each chapter will transform and shift your consciousness like an attitudinal and emotional "chiropractic adjustment." By the time you are finished with this book you will see life with totally new eyes! Absolutely electrifying reading! One of the most profound books ever written in the field of Spiritual Psychology and Psychology! Totally cutting-edge!

What does building your company's culture have to do with building your brand? Get ready to find out. In The Voice Of The Underdog: How Challenger Brands Create Distinction By Thinking Culture First, advertising veterans Mike Sullivan and Michael Tuggle unpack the poorly understood and grossly underleveraged connection between brand and culture. Filled with fascinating case studies, entertaining stories, and engaging insights, the book examines the true essence of what makes a company a challenger brand, unveils how successful challengers of all sizes use culture to create extraordinary brand distinction, and finishes with a detailed blueprint for building your own transcendent culture. For more than 20 years, Sullivan and Tuggle have put the lessons and insights in this book into hard practice at LOOMIS, the country's leading challenger brand advertising agency helping drive hundreds of millions of dollars in sales and build renowned challenger brands in numerous categories including restaurant, banking, retail, healthcare, home services, franchise support, and more. Just as importantly, the authors have helped build a company culture that's kept employees twice the national average and lead to LOOMIS being named "Small Agency of Year" by Advertising Age, and a 7-time placement on the "Best Places to Work" lists from the Dallas Morning News and the Dallas Business Journal. If you want to compete with and beat the category leaders, you have to start with your culture. If you want to build a great culture, start with this book.

The modern world is networked and always working. Organizations no longer have the luxury of time. Expertise is no longer confined to a couple of smart guys in corner offices, reviewing information to which only they have access and issuing instructions through layers of middle-men to nine-to-fivers who carry out the dictates and feed paper back up the chain, awaiting the next set of instructions. Today’s successful organization is decentralized and never stops moving. In fact, organizational success is a lot like soccer. Every player is both a specialist and generalist. Responsibility on the field is distributed, and everyone on the team works for everyone else. Communication among players is constant. Soccer is 90 minutes of systems thinking in action. Soccer Thinking for Management Success is by a soccer fan and player who has spent a career building and running teams and organizations. He draws on insights from leaders, known and not-so-well-known who use soccer thinking to succeed. This is not just another book on how to be a great leader by a famous person. This is a management and leadership book by, and for, the rest of us.

Praise for Be Smart, Act Fast, Get Rich "Charles Payne's book is blunt, provocative, and right on the money. This book is a lot like Charles himself: insightful and to the point. If you have time to read only one book on how to make money . . . this is the book." --Dr. Bob Froehlich, Chairman, Investor Strategy Committee Deutsche Asset Management, and Vice Chairman, DWS Scudder "Be Smart, Act Fast, Get Rich is a book for all investors from first-time stock buyers to seasoned investors. 'Be Smart' suggests you understand the fundamentals of the company you are purchasing. 'Act Fast' suggests that action must be taken if you are going to increase your wealth in the stock market. All too often we find interesting ideas to invest in but never have the confidence to act, only to watch the stock's price rise while others reap the benefits. This book is an easy read, and a must-read for all investors." --Tom Dorsey, President, Dorsey Wright & Associates and author, Point & Figure Charting "You should buy this book just for the super job Charles does in explaining everything you need to know about charts, graphs, and the other 'voodoo' of technical analysis that he makes so simple to understand. Charles really gives you a street fighter's education in the markets . . . I wish his book was around twenty-five years ago . . . it would have saved me millions in market mistakes I've made." --Tobin Smith, founder and Chairman, ChangeWave Research

DigiCat Publishing presents to you this special edition of "Parris Mitchell of Kings Row" by Henry Bellamann, Katherine Bellamann. DigiCat Publishing considers every written word to be a legacy of humankind. Every DigiCat book has been carefully reproduced for republishing in a new modern format. The books are available in print, as well as ebooks. DigiCat hopes you will treat this work with the acknowledgment and passion it deserves as a classic of world literature.

This book is one of the most comprehensive and in-depth studies of Spiritual Psychology ever written; in an easy to understand and practical format! In truth, there is no subect in the world that is more important than Spiritual Psychology. It is the key to finding happiness, inner peace, being right with self, right with God and right with all relationshiops in your life! This book is one of the most profound, cutting-edge books ever written on this subject! Guaranteed to completely transform your consciousness and your life! It will teach you how to cause and choose all your feelings and emotions instead of being victimized by them, and how to create your own reality through the power of your mind through learning the science of attitudinal healing! Spiritually electrifying reading!