Vision And Tactics

Creative and social entrepreneurs are at the forefront of building a new economy and shaping our future by being highly visionary and following their path persistently. Visions are the driving force for social innovation. But, without a strategy on how to achieve our vision, the vision stays a vision and consequently will have zero impact. Therefore, visions need strategies. Vice versa, strategies need to be based on visions in order to be powerful. Business development without following a visionary strategy leaves the future to chance. In times where complexity and the pace of change is constantly rising this does not work anymore. This book helps to understand the connection between strategy and vision, strategy and creativity. It follows an approach to strategy as a meaningful, playful, experimental and therefore creative way to design a sustainable and impactful future. Included are a selection of effective tools and methods on how to develop a strategic thinking.

A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful. Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this book will show you how to: Articulate an inspiring vision and goals for your product Prioritize ruthlessly and scientifically Protect against pursuing seemingly good ideas without evaluation and prioritization Ensure alignment with stakeholders Inspire loyalty and over­-delivery from your team Get your sales team working with you instead of against you Bring a user­ and buyer-­centric approach to planning and decision-making Anticipate opportunities and stay ahead of the game Publish a comprehensive roadmap without over­committing

Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.

Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.

For all of you who want to start a business or aspire to be more successful, daring, unique, more competent in an already existing business, use this book as a guide to your treasure and excellence. This book offers you a comprehensive guide through the entire process of creating a successful business and product management. It is designed to make your start much easier by laying out the entire business plan for you. The entire process is boiled down to its essentials, making the steps simple and easy to understand. Following these steps, the book is organized into three parts: ① Part I - Learn & Prepare, ② Part II - Brand & Planning, ③ Part III - Execution & Promotion. ◆ Each step from this book is based on previous experience gained during my career. I've been working as a software developer, business analyst, product owner and business consultant for the past 12 years. During that time, I've been working with international B2B business, creating a software platform for critical infrastructure, working in a strict corporate culture. Also, I've been working with small B2C startups in fin-tech, software as a service, manufacturing, clothing and event management, in a bit more casual and creative culture. This book contains all the good sides of these two worlds - corporate and startup best practices encapsulated in one great story. Each technique described in the book is using industry proven methods. The book puts them to new and innovative use, adjusted to business models of today and the new era that we live in. The knowledge you're about to receive from this book is coming not only from my experience. It comes from all the smart people, business owners, CEOs and founders I've had the pleasure to work with. These people shared their knowledge with me, so this book is a way to repay for their kindness by sharing the same knowledge with you. ◆ If you choose to take advantage of the information given in this book, you will be able to breathe life into your ideas. You will be able to turn them into something that people will adore. You will develop a strong vision of what you want to achieve. A vision followed by a winning strategy and tactics for execution. Promoting your final product will reach your target audience and the advertising actions will come naturally. Finally, the book will make you feel self-confident. It will help you in acknowledging your actual self-worth, because your personal judgment and ability to execute is now backed up by your newly acquired knowledge. ◆ Each step from this guide has been used for writing and promoting this book. It happens to be that you are a part of my target audience. Now, the fact that you are reading this book actually proves that the methods used here actually work. If you follow the formula which I reveal in this book, it's very possible you can make a living by turning an idea into a successful business. The right time to start was yesterday. The best you can do is starting today.

Seminar paper from the year 2009 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, University of Applied Sciences Berlin, language: English, abstract: The challenge of planning, steering and controlling all activities of a company requires a wide range of decisions made by the management. Management itself can be divided into three subcategories: normative management, strategic management and operative management with strategic management linking normative and operative management. Subject of this paper is the explanation of the impact of normative management on the strategic orientation of a company with focus on the importance of a mature vision, mission and goals.

There is a critical point of failure for every knowledge management effort: when the strategy is isolated from the organization, and when there is no vision anchoring the strategy. This book guides professionals in learning to create a foundation for 21st century knowledge organizations.

What does it mean to lead with vision? From LinkedIn Learning Expert, Bonnie Hagemann comes the first book devoted entirely to vision as a key leadership principle. Hagemann and her co-authors delve deeply into the notion that a compelling vision that motivates and inspires is a differentiator for organizations that want to hire and retain talent, be more competitive, and thrive in uncertain times. But a compelling vision on its own is not enough, which is why the authors, sought-after leadership development experts globally, provide readers with detailed analysis of the essential things leaders must do to effectively engage the workforce around that vision: embody courage, forge clarity, build connectedness, and shape culture. Leading with Vision draws on quantitative data from the authors' research of over 400 companies supplemented with real-world examples from thoughtful leaders who exemplify the core principles of leading with vision in established companies, including: Olukai, Bumble Bee, Coresystems, Jimbo's, Bunge, and more. The book also includes an actionable blueprint developed by the authors that leaders and their organizations can implement on day one of their journey.