When Fish Fly

"You can energize your people and delight your customers by modeling the fabulous ideas that come from the World Famous Pike Place Fish Market." -- Ken Blanchard, co-author of The One Minute Manager In this revealing business advice book, the magic of the World Famous Pike Place Fish Market proves a dynamic example of what a group of people can create when they are aligned and living a powerful vision. Here for the first time, owner John Yokoyama explains in his own words just how he transformed his business into a workplace that is renowned worldwide. When Fish Fly offers Yokoyama's cohesive strategy for achieving world famous results for owners, managers, and front-line workers alike. Once you understand the generative principles behind the World Famous Pike Place Fish Market you, too, can develop a culture that leads to excellent employee morale and legendary customer service.

Little Fish has a big dream—she wants to fly. However, she hears from her friends and family that it’s not possible. Little Fish isn’t discouraged; she tries and tries again, until one day, she flies right out the of water! She flies past animals on land, past birds in the sky, and even out of Earth’s atmosphere. Meanwhile, there’s Little Bird, who just wants to be able to swim. Colorful, textured illustrations bring this sweet story of determination to life. Readers will learn the power of believing in themselves and reaching their full potential.

Amateur or expert, every angler dreams of landing "the big one," but that's only part of the appeal of fly fishing. Because even when hours pass without a bite, nothing beats the rugged beauty of the surroundings. For both armchair travelers and avid outdoorsmen who may have already started a checklist of their own, Fifty Places to Fly Fish Before You Die maps out the meccas of the fly-fishing world. Through in-depth interviews with the sport's acknowledged gurus, author Chris Santella goes beyond standard guides to convey the very essence of the recommended locations. Readers can vicariously cast mouse pattners to fifty-pound taimen in the wilds of Mongolia, wrangle with wily permit off the Florida Keys, and match the hatch on Montana's Armstrong's Spring Creek. Jardines de la Reina, Cuba (tarpon), the Zhupanova River, Kamchatka (rainbow trout), and the Rio Negro, Brazil (peacock bass) are also included. The essays include a cultural and natural history of each site, along with colorful anecdotes based on the author's and authorities' experiences. With breath-takingly-beautiful photos of the spots, many by celebrated fly-fishing photographer R. Valentine Atkinson, the book also provides adventurous anglers with enough travel-and-tackle information so that they, too, can start planning excursions to go fish around the globe.

Two hundred and forty popular and effective fly patterns for fishing everywhere in North America.

Chris Santella, bestselling author of the Fifty Places series, is back in action with the inspirational gift book Why I Fly Fish. Based on 25 interviews with fly-fishing professionals and celebrity hobbyists alike, Why I Fly Fish encapsulates the life lessons fly-fishing aficionados have learned from their favorite pursuit. Featured contributors include Donald Trump Jr., Bill Ford (CEO of Ford Motor Company), Conway Bowman (host of several flyfishing TV programs), actor Henry Winkler, Lefty Kreh (the world’s best-known fly-fisherman) and many more. With personal photographs by the contributors themselves, Why I Fly Fish is an inspirational and intimate reflection on the beloved sport and pastime.

Describes freshwater and saltwater fly fishing equipment, techniques, and species, and includes diagrams, photographs, and charts

There has long been a divide between flyfishing and coarse fishing - but there is no reason for it This book shows you how to fish in a new way, showing flyfishers and coarse anglers the benefits of both areas of the sport.

Game Changer flies have completely revolutionized how fly anglers approach pressured and wary fish around the world. Tied on a series of interconnecting spines, these flies can be drawn through the water with a serpentine swimming action or made to glide and jacknife in the water with hard strips--movements that predatory fish find irresistible. In this book, from one of the most creative and visionary minds in fly tying and fly fishing, author Blane Chocklett shares his tips and techniques for getting maximum movement out of these flies, both at the vise and on the water. In addition to covering popular patterns such as the Finesse Changer and Feather Game Changer, Chocklett traces the evolution of his search for the ultimate pattern, and takes readers along his journey of discovery, by beginning with his Gummy Minnow and ending the book with perhaps the most effective fly ever designed for apex predators, the Hybrid Changer. - Step-by-step tying instructions for 20 flies - Chapter covering hooks, shanks, brushes, and other critical materials - Fishing techniques, including tips on retrieves and casting large flies - Close-ups of Chocklett's favorite patterns - Detailed information on building brushes