Women Identity And India S Call Centre Industry

This book examines the concept of globalised identities and the way in which agency is exercised over identity construction by women working in India’s transnational call centre industry. Drawing on qualitative empirical data and extensive original fieldwork, the book provides a nuanced analysis of the experiences of Indian women call centre workers and the role of women’s participation in the global labour market. The author uses social, cultural, and historical factors to create a framework for examining the processes of identity construction. Within this framework, the book explores the impact of the call centre labour process on the social landscape of urban centres in India and the way in which this has impacted upon transformations and shifts in society with relation to gendered, sexual, and generational relationships. Highlighting the significance of identity in a globalised world, the author argues that identity acts as one of the most powerful constructs in transforming global ‘scapes’ and flows of culture and economics. This book will be of interest to academics working on South Asia, gender and labour studies and issues of globalization, identity and social change.

Relatively high wages and the opportunity to be part of an upscale, globalized work environment draw many in India to the call center industry. At the same time, night shift employment presents women, in particular, with new challenges alongside the opportunities. This book explores how beliefs about what constitutes "women's work" are evolving in response to globalization. Working the Night Shift is the first in-depth study of the transnational call center industry that is written from the point of view of women workers. It uncovers how call center employment affects their lives, mainly as it relates to the anxiety that Indian families and Indian society have towards women going out at night, earning a good salary, and being exposed to western culture. This timely account illustrates the ironic and, at times, unsettling experiences of women who enter the spaces and places made accessible through call center work. Visit the author's website at http://www.working-the-nightshift.com and facebook group.

Call centers have come, in the last three decades, to define the interaction between corporations, governments, and other institutions and their respective customers, citizens, and members. The offshoring and outsourcing of call center employment, part of the larger information technology and information-technology-enabled services sectors, continues to be a growing practice amongst governments and corporations in their attempts at controlling costs and providing new services. While incredible advances in technology have permitted the use of distant and "offshore" labor forces, the grander reshaping of an international political economy of communications has allowed for the acceleration of these processes. New and established labor unions have responded to these changes in the global regimes of work by seeking to organize call center workers. These efforts have been assisted by a range of forces, not least of which is the condition of work itself, but also attempts by global union federations to build a bridge between international unionism and local organizing campaigns in the Global South and Global North. Through an examination of trade union interventions in the call center industries located in Canada and India, this book contributes to research on post-industrial employment by using political economy as a juncture between development studies, the sociology of work, and labor studies.

Borders in Service traces the intersection of service labour and national identity across global call centres in seven countries: El Salvador, Guatemala, Guyana, Mauritius, Morocco, the Philippines, and the US-Mexico border. While most studies on offshore call centres have focused on India this collection explores the experiences of call center workers in many of the newly emerging hubs of transnational service work. In this collection, Kiran Mirchandani and Winifred Poster have gathered a wide range of contributors to explore the dynamics within global call centres. Such dynamics include: language, speech, accent issues, expressions of consumer sentiment, physical space, and organizational, human resource, and labour policies. By grounding the theoretical debates on nationhood and labour in the realities of daily life in global call centres, Mirchandani and Poster have created a timely, accessible and revealing collection that will change what we know about offshored customer service work.

This is he first edited book on gender issues in transnational business cooperation concerning knowledge work. This area has so far been researched mainly by organizational theorists, with their background in business studies, finance, communication or sociology, and gender has seldom been taken into account in these studies. This book shows how fruitful a gendered take on issues within this area is, both for a deepened understanding of these organizational issues and for a widened understanding of gender issues. The chapters in the book cover a range of themes from a gender perspective; culture, communication, identity work, structures, organizational change, globalization, mobility, resistance, leadership and management, international business, work life balance, education and labour market, policies and value systems. The chapters also demonstrate the multidisciplinarity within gender research itself and how different perspectives on gender can be combined and developed. They on the social constructionist approach of “doing gender”, feminist organization theory, gendered discourse analysis, techno-feminism, and critical studies on men and masculinities. The book provides insights relevant for some of the relevant debates in business, economics, geography, sociology, and gender and women’s studies. While primarily a research volume, the book is also useful for people who develop and manage transnational business relations.

Globalised neo-liberalism has produced multiple crises – social, ecological, political. In the past, crises of global order have generated large-scale social transformations, and the current crises likewise hold a transformative promise. Social movements become a crucial barometer, in signalling both the demise and rise of political formations and programs. Elite strategies, framed as crisis management, create their own disordering side-effects. Experiments in movement strategy gain greater significance, as do contending elite efforts at repressing, managing or displacing the fall-out. In this book we investigate both movements and management in the face of crisis, taking crisis and unanticipated consequences as a normal state-of-play. The book enquires into the winners and losers from crisis, and investigates the movement-management nexus as it unfolds in particular localities as well as in broader contexts. The book deals with some of the most pressing conflicts of our time, and produces a range of theoretical insights: the ubiquity of crisis is seen as not only a hallmark of social life, but a way into a different kind of social analysis. This book was published as a special issue of Globalizations.

Mayank Kumar Golpelwar analyses why Business Process Outsourcing (BPO) units and their young employees found themselves to be the target of severe criticism from India’s middle classes. Using social and organizational psychological frameworks as well as ethnographic and variance analytic research, the author takes a look at the validity of the criticism against the BPO industry. He uses the framework of cultural theories to analyze and present the gap between the mainstream Indian culture and its rapidly emerging and globalized BPO sub-culture.

The Indian state of Kerala has invoked much attention within development and gender debates, specifically in relation to its female capital- an outcome of interrelated historical, cultural and social practices. On the one hand, Kerala has been romanticised, with its citizenry, particularly women, being free of social divisions and uplifted through educational well-being. On the other hand, its realism is stark, particularly in the light of recent social changes. Using a Bourdieusian frame of analysis, Development and Gender Capital in India explores the forces of globalisation and how they are embedded within power structures. Through narratives of women’s lived experiences in the private and public domains, it highlights the ‘anomie of gender’ through complexities and contradictions vis-à-vis processes of modernity, development and globalisation. By demonstrating the limits placed upon gender capital by structures of patriarchy and domination, it argues that discussions about the empowered Malayalee women should move from a mere ‘politics of rhetoric and representation’ to a more embedded ‘politics of transformation’, meaningfully taking into account women’s changing roles and identities. This book will be of interest to scholars and students of Development Studies, Gender Studies, Anthropology and Sociology.