Beyond The Price Jungle

"Beyond the Price Jungle": An essential compass in the complex world of modern marketing. In an era of standardization and fierce competition, how can you stand out from the crowd and create true distinctive value for your brand? "Beyond the Price Jungle" is not just a book, it's a journey. A path that guides you through the pitfalls of the marketing jungle, helping you find your unique way out. The authors share unmistakable strategies and tactics to make a difference in today's market. With a foreword by Prof. Evan Kubicek, Eastern Illinois University and afterword by Stefania Pertusi, Vice President Global Product and Portfolio Management, Tetra Pak, this book is set to become your trusted manual for successfully navigating the turbulent ocean of business. The book introduces the concept and process of Marketing Distinguo, awarded at the DES in Madrid as one of the top three marketing innovations globally in 2019. On Marketing Distinguo, Philip Kotler stated: "Finally, a clear and simple process to achieve the essence of marketing: differentiation." Don't get trapped in the price jungle. Get your copy now and start your journey towards true differentiation.

Explore sculpting with polymer clay, no matter what your skill level. You will enjoy making exotic leaves and flowers, furry creatures, bugs and frogs, and add embellishments to your creations, using pearls, semi-precious stones and beads. Includes detailed photos and step-by-step instructions.

In this first volume of The Sylvan Jungle, the editors present a scholarly edition of the first chapter, "Exploring Meinong's Jungle," of Richard Routley's 1000-plus page book, Exploring Meinong's Jungle and Beyond. Going against the Quinean orthodoxy, Routley’s aim was to support Meinong’s idea that we can truthfully refer to non-existent and even impossible objects, like Superman, unicorns and the (infamous) round-square cupola on Berkeley College. The tools of non-classical logic at Routley’s disposal enabled him to update Meinong’s project for a new generation. This volume begins with an Introduction from Dominic Hyde, “The ‘Jungle Book’ in Context,” an essay that situates Exploring Meinong’s Jungle and Beyond historically. We provide the original Preface by Routley, followed by Chapter 1: “Exploring Meinong’s Jungle and Beyond.” In Chapter 2, Nicholas Griffin argues that Sylvan’s project was insufficiently radical with his essay, “Why the Original Theory of Items Didn’t (Quite) Go Far Enough.” Sylvan revisits his position from this time in Chapter 3, with his article, “Re-Exploring Item-Theory.” Filippo Casati, who has worked in the Routley Archives then takes up the question of the future of Sylvan’s research program in his essay, “The Future Perfect of Exploring Meinong’s Jungle.” Iconic and iconoclastic Australian philosopher Richard Routley (né Sylvan) published Exploring Meinong’s Jungle and Beyond in 1980. This work has fallen out of print, yet without great fanfare it has influenced two generations of philosophers and logicians.

Fulfilling Manuel Córdova’s promise of another story, F. Bruce Lamb’s Rio Tigre and Beyond recounts an unparalleled Amazonian adventure, completing the life story of Manuel Córdova Rios who at the beginning of the 20th century was abducted by Native American tribals to be trained as their new shaman. Here he remembers the rest of his life, a series of missions and adventures guided by his pre-Columbian training but in the context of the upper Amazonian Peruvian river city of Iquitos, in a world intricately changed by its millennial contact with the imported Columbian civilization.

Suzy spends her year in first grade waiting for her father, who is serving in Vietnam, and when the postcards stop coming she worries that he will never make it home.

Aris’s innocent early childhood on the beautiful and serene Greek island of Ikaria was painfully interrupted by World War II and the subsequent Greek Civil War. The occupation by the enemy, the following famine, the flight to Palestine and the subsequent Greek Civil War had a profound effect upon Aris’s personality. His interest in political, educational, social and societal issues while in Greece was attributed to those experiences. His subsequent travel to North America, Canada at first and United States during most of his adult life, made him fully aware of aspects of life completely alien to him, namely, xenophobic, anti-foreign and jingoistic issues, as well as sexism and racism. Current political partisanship in both the United States and Greece is affecting life enormously. The reminiscence of the blue sea surrounding that faraway island provided Aris always with peace of mind in dealing with such complex societal issues in his life.