China S Cultural Trade Strategy

"This book aims to provide theoretical and empirical interpretations of certain phenomena in the development of China's cultural industry. Using the film and television industries as the major cases, the author proposes suggestions on China's ongoing development of foreign cultural trade. The author argues that China is well positioned to take full advantage of the opportunities of globalization, to develop its cultural industry in a leapfrog manner. China's rapid economic growth drives the country's development from a small cultural market to a large one. Even though it is a middle-income country, its cultural industry still has a relatively large potential to grow. The study on China's foreign cultural trade strategy can contribute to the growing needs of people for a better life and enhance China's "cultural confidence". With an explanation of existing practices, this book also aims to make recommendations on China's strategy for developing foreign cultural trade in the era of globalization. This book will be a good read for students, researchers and scholars of Chinese studies, East Asian studies, culture economics, and those interested in China's film and television industries"--

This book aims to provide theoretical and empirical interpretations of certain phenomena in the development of China's cultural industry. Using the film and television industries as the major cases, the author proposes suggestions on China's ongoing development of foreign cultural trade. The author argues that China is well positioned to take full advantage of the opportunities of globalization, to develop its cultural industry in a leapfrog manner. China's rapid economic growth drives the country's development from a small cultural market to a large one. Since it is a middle-income country, its cultural industry still has a relatively large potential to grow. The study on China's foreign cultural trade strategy can contribute to the growing needs of people for a better life and enhance China's "cultural confidence". With an explanation of existing practices, this book also aims to make recommendations on China's strategy for developing foreign cultural trade in the era of globalization. This book will be a good read for students, researchers and scholars of Chinese studies, East Asian studies and culture economics, and those interested in China's film and television industries.

National cultural security has become a hot topic of research in recent years. The first step of the research, like many others on national strategy, is to identify current challenges to cultural security with which China is faced. Relevant published articles in China usually assume the pattern of "e;problems plus countermeasures"e; which includes connotations of cultural security, strategic significance, roots of problems, current challenges, and approaches and countermeasures. Their titles are often generic without distinct standpoints. All of this shows that the study of cultural security is still at a primary stage where a cover-all discussion is typical. Given that the overall review about it has been gradually improved, we should move on to the identification of basic theoretical issues, which unfortunately turns out to be a bottleneck that requires a diversion from macro and overall approaches to micro and segmental observation. In fact, to reach a high-level and comprehensive solution for issues about the cultural security of China relies on an in-depth theoretical study and a detailed comprehension about specific aspects of it. For this reason, it is necessary to begin with defining national cultural security and probing into the most basic theoretical issues such issues as decisive variables, spatial dimension, inner structure, and exterior relations.

This volume addresses the rapid growth of China’s cultural industry and its significant cultural and economic impact on the country. It considers what exactly constitutes the cultural industry, defining the basis for discussions on issues as the internal tensions constraining China’s cultural industry development. It examines the place of culture and cultural industry in relation to China’s overall development, and what kinds of strategies, policies and concrete measures are most effective in promoting the industry’s growth, exploring the role of Government in Cultural Industrial Development.

Governments that seek to liberalize trade can find that doing so is often in tension with their desire to achieve the objectives of cultural policy. This is because measures like local content requirements can seem like discriminatory practices when viewed through the lens of trade liberalization. This tension has prompted a long-standing debate, with great variation in how countries have approached it. Trade and Culture: The Ongoing Debate explores this variation across geographic space. It also seeks to explain the evolution in these various policies over time. Policies are not static, largely due to domestic politics, shifts in the international trading system and technological developments. The chapters in this volume explore the different approaches to the trade and culture debate and provide an up-to-date look at current versions of these policies in Canada, the European Union, South Africa, Latin America, South Korea, the United States and China. This book will be of great value to scholars and researchers interested in cultural policies and the politics of international trade. This book was originally published as a special issue of the International Journal of Cultural Policy.

China’s Digital Presence in the Asia-Pacific explores China’s digital presence in the Asia-Pacific region. Drawing on political economy of the media, industry analysis, platform studies and cultural policy studies, the book shows that China’s commercial digital platforms are increasingly recognized outside China and can disseminate Chinese culture more effectively than government supported media. It illustrates how these platforms are contributing to Chinese cultural influence, their perceived reputation and obstacles in the region while pursuing a combined approach of culture+, industry+, internet+, and platform+. In considering the multi-layered rise of the China argument, the book considers its growing technological status as an innovative nation through four policy approaches: culture+, industry+, Internet+ and platform+. Other + characterizations include intelligent+ and social+. These + characterizations show how China is rejuvenating, drawing technological knowhow from the region and adding to its cultural (and soft) power. The book focuses on six locations: Hong Kong, Taiwan, Singapore, Malaysia, Australia and New Zealand. The authors analyse Beijing’s changing policies towards the governance of culture, Internet technologies and digital platforms, as well as examining consumer perceptions of China and Chinese products in the Asia-Pacific region. In using the + characterizations, the authors provide a comprehensive analysis of how Chinese cultural and creative industries became digital, as well as investigating the key players and the leading platforms including Alibaba, Tencent, ByteDance, TikTok, Baidu, iQiyi and Meituan.

After ten years, John Bryan Starr has thoroughly revised and updated his classic introduction to the background of, the data about, and the issues at stake in China's present and future. In the new edition, Starr seamlessly weaves in additional material on the 2008 Olympics in Beijing, the Chinese government's ongoing efforts to curb the influence of the Internet, and the intensifying trade disputes between the United States and China. Succinct, modest, and refreshingly forthright, Understanding China remains a necessary guide for the uninitiated to everything from the Chinese economy and political system, to its intellectual freedoms and human rights, to its relationship with the rest of the world.

China's current growth rate is staggering: entry into the WTO, Google's tribulations with China's internet policies and the 2008 Beijing Olympics all point to unprecedented levels of interest in the world's largest market. But commercial success for Westerners is dependent on understanding a very different and complex set of cultural and business values, as well as the techniques of structuring a joint venture, negotiation and effective marketing in China. The realities of constant change mean that businesses must re-examine stereotypical or traditional views about what constitutes a distinctive business culture. The authors present a vivid picture of modern-day commerce in the People's Republic of China, written in a practical, comprehensive style, that will appeal to a wide spectrum of readers—from professional business people and MBA postgraduates to university and business college students. China's Business Culture discusses many important topics; among them: Chinese managerial sty≤ the significance of business networks; the best way to co-operate with various departments of the Chinese government; skills of negotiation; the cultural “essence” of Chinese commerce; Chinese consumer psychology; and the most effective way of promoting goods and services in the world's largest market. This book is a must-have for anyone doing business—or planning on doing business—in the world's fastest growing, and most complex, market.