Consumer Behavior Organizational Development And Electronic Commerce Emerging Issues For Advancing Modern Socioeconomies

"This book offers readers a one-stop resource for contemporary issues, developments, and influences in e-commerce"--Provided by publisher.

Consumer Behavior, Organizational Development, and Electronic Commerce: Emerging Issues for Advancing Modern Socioeconomies offers readers a one-stop resource for contemporary issues, developments, and influences in e-commerce. Through in-depth literature reviews and inventive methodologies, academics, students, and practitioners will find this publication to be a ready reference suitable for university or corporate library collections and advanced coursework for a complete depiction of technologies and their impact on modern global socioeconomics.

While buying and selling goods and services once necessitated a face-to-face transaction, much of the commerce we now undertake is completely electronic. Recent advances in electronic and mobile commerce, precipitated by innovations in technology and user acceptance, have led to subsequent changes in individual and organizational behavior. E-Commerce Trends for Organizational Advancement: New Applications and Methods gathers essential research on the changing face of commerce, investigating the development, delivery, and perception of e- and m- commerce systems and tools.

As the use of technology has considerably increased in B2B e-commerce, it becomes imperative to address the issues of trust that emerge in the context of technology. Trust and Technology in B2B E-Commerce: Practices and Strategies for Assurance focuses on various trust issues that emerge from deployment of various e-commerce technologies in interorganizational relationships. Some of these issues relate to security, privacy, authentication, non-repudiation, quality of Web interface, system performance, infrastructure, and environmental factors. This book contributes to the ongoing process of developing a framework for understanding the process of building trust in B2B e-commerce.

The digital economy is a main driver of change, innovation, and competitiveness for various companies and entrepreneurs. Exploring developments in these initiatives can be used as vital tools for future business success. User Innovation and the Entrepreneurship Phenomenon in the Digital Economy is an essential reference source for emerging scholarly research on innovative aspects of design, development, and implementation of digital economy initiatives, highlighting the relationship and interaction between humans and technology in modern society. Featuring coverage on a broad range of topics such as electronic commerce, brand promotion, and customer loyalty, this book is ideally designed for academicians, researchers, students, and managers seeking current research on the digital economy.

"This book is a collection of work to assist any professional who needs to deal with ethical issues, write up a technical project, give or develop a presentation, or write material for an online audience"--Provided by publisher.