Discourse Politics And Media In Contemporary China

After three and a half decades of economic reforms, radical changes have occurred in all aspects of life in China. In an authoritarian society, these changes are mediated significantly through the power of language, carefully controlled by the political elites. Discourse, as a way of speaking and doing things, has become an indispensable instrument for the authority to manage a fluid, increasingly fragmented, but highly dynamic and yet fragile society. Written by an international team of leading scholars, this volume examines socio-political transformations of contemporary Chinese society through a systematic account, analysis and assessment of its salient discourses and their production, circulation, negotiation, and consequences. In particular, the volume focuses on the interplay of politics and media. The book’s intended readership is academics and students of Chinese studies, language and discourse, and media and communication studies.

Since the early 1990s the media and cultural fields in China have become increasingly commercialized, resulting in a massive boom in the cultural and entertainment industries. This evolution has also brought about fundamental changes in media behaviour and communication, and the enormous growth of entertainment culture and the extensive penetration of new media into the everyday lives of Chinese people. Against the backdrop of the rapid development of China’s media industry and the huge growth in social media, this book explores the emotional content and public discourse of popular media in contemporary China. It examines the production and consumption of blockbuster films, television dramas, entertainment television shows, and their corresponding online audience responses, and describes the affective articulations generated by cultural and media texts, audiences and social contexts. Crucially, this book focuses on the agency of audiences in consuming these media products, and the affective communications taking place in this process in order to address how and why popular culture and entertainment programs exert so much power over mass audiences in China. Indeed, Shuyu Kong shows how Chinese people have sought to make sense of the dramatic historical changes of the past three decades through their engagement with popular media, and how this process has created a cultural public sphere where social communication and public discourse can be launched and debated in aesthetic and emotional terms. Based on case studies that range from television drama to blockbuster films, and reality television programmes to social media sites, this book will be of great interest to students and scholars of Chinese culture and society, media and communication studies, film studies and television studies.

Significant socio-political changes in China have had great impact on Chinese discourse. Changes to the discourse have become an increasing focus of scholarship. This book examines contemporary Chinese discourse and social practice in China with a focus on the role that language plays in the on-going transformation of Chinese society. With a view to producing new insights into the interdependence between discourse and social practice, this volume explores how discourse has been changing in a context-dependent way; how social practice can lead to shifts in the use of discourse; and how identities and attitudes are constructed through language use. Largely based on empirical studies, this book indicates that Chinese discourse has not only been an integral part of social change, but also Chinese discourse itself is changing, reflecting ideologies, values, attitudes, identities and social practice. The book is a great resource for scholars in diverse disciplinary studies including linguistics, communication, education, media and political studies concerning contemporary China.

This book offers an analytical account of the consensus and contestations of the politics of Chinese media at both institutional and discursive levels. It considers the formal politics of how the Chinese state manages political communication internally and externally in the post-socialist era, and examines the politics of news media, focusing particularly on how journalists navigate the competing demands of the state, the capital and the urban middle class readership. The book also addresses the politics of entertainment media, in terms of how power operates upon and within media culture, and the politics of digital networks, highlighting how the Internet has become the battlefield of ideological contestation while also shaping how political negotiations are conducted. Bearing in mind the contemporary relevance of China’s socialist revolution, this text challenges both the liberal universalist view that presupposes ‘the end of history’ and various versions of China exceptionalism, which downplay the impact of China’s integration into global capitalism.

Using political discourse analysis, this book examines the extent to which the salient approaches of previous leadership generations have translated into present day policies shepherded in by Xi Jinping. On the strategic political level, the book includes comparisons of China's recent leadership periods with a focus on Xi Jinping's era, and contains examples of whether and how specific topics and tactics reoccur across generations. The state development strategy section then goes on to include chapters on shaping China’s strategic narratives, neoliberal discourse within state developmentalism, and keyword evolution. The practical policies part looks at the issues of re-education, health, class, and ethnicity, analysing how the leaders talk about China’s poor, frame the representations of megaprojects on social media, and discursively display diplomatic strength. As a study of the rule of Xi Jinping and the rhetoric of the contemporary Chinese political system, this book will be of huge interest to students and scholars of Chinese politics and political science more broadly.

China's opening up to the West, its extraordinary economic rise, and the subsequent internal and global issues, are an object of huge interest and concern. Discourse and Socio-political Transformations in Contemporary China focuses on one aspect of the contemporary Chinese phenomenon, one that is so obvious that it is generally ignored in the mainstream academic departments – that politics, society and transformation are the product of myriad collective linguistic interchanges, some stabilized, some competing, some agonistic, some new and emerging. As an outcome of dialogue between Chinese and Western scholars, the present volume contains case studies that offer a survey of the discourse aspect of Chinese society in social stratification, government service, policy consultancy, higher education, foreign policy, and TV. The conceptual reflections on discourse and critique in different cultures offer new considerations for discourse analysis, including critical discourse analysis, in the context of Chinese society today. This volume was originally published as a special issue of Journal of Language and Politics 9:4 (2010).

This book helps readers to understand communication and society in contemporary China through systematic analysis of multimodal discourse at the national, institutional and individual levels. China has undergone profound changes during the past decade or so. Politically, the Chinese government has been more proactive in domestic governance and foreign policies, as manifested in the Chinese Dream campaign and the national image publicity films respectively. Hand in hand with the socio-political change is the rapid development of new media, which has been changing how corporates do business, how institutions brand their images, as well as how individuals construct their identities and social relations. These changes have brought about significant changes to the discursive practices at the national, institutional and individual levels, characterized by the extensive use of multimodal resources and distinct promotional purposes. Feng systematically investigates and discusses the new discursive features in relation to relevant socio-cultural contexts. The analysis and discussion provide researchers with a social semiotic perspective on various aspects of communicative and social changes in contemporary China. The book also contributes to the growing field of multimodality by developing a set of cross-disciplinary analytical frameworks to deal with complex discourse forms in print media, moving images, and new media. The research findings provide a unique Chinese perspective on a broad spectrum of issues such as discursive governance, nation branding, university marketization, and identity performance. The book is relevant not only to discourse analysis and multimodality, but also to other disciplines which will benefit from a systematic understanding of Chinese discourse, such as cultural studies, communication studies and area/China studies.

This book analyzes the operational dimension of the Chinese communist party’s ideology and reveals the complex relationship between ideology, language, governance, and political power in the broader context of China’s economic reforms. The book questions state-centric, legitimacy-focused, and content-based approaches to party ideology and analyzes its practice. Conceptualizing public discourse as a ‘language game’ played by the rules set by the party, the book examines how party ideology is operationalized by multiple state and non-state actors as political rhetoric for persuasion in contentious reform discourses. Through the case studies of the policy discourses over state-owned enterprise reforms under Deng Xiaoping, Jiang Zemin and Xi Jinping, the book highlights ideology’s double-edged operational functions (consensus-inducing and conflict-inducing) and claims that ideology can be a double-edged sword for rulers: It is a vital resource to legitimate and sustain their rule; yet, it potentially destabilizes their rule as well. The book proposes new angles to study ideology, legitimacy, and governance and is aimed at political scientists who study authoritarian governance, policy process, and political communication. Its multi-disciplinary approach also appeals to sociologists, media/communication scholars, and linguists who work on rhetoric, political language, and media discourses.