Dual Transformation

Game-changing disruptions will likely unfold on your watch. Be ready. In Dual Transformation, Scott Anthony, Clark Gilbert, and Mark Johnson propose a practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption. Dual Transformation shows you how your company can come out of a market shift stronger and more profitable, because the threat of disruption is also the greatest opportunity a leadership team will ever face. Disruptive change opens a window of opportunity to create massive new markets. It is the moment when a market also-ran can become a market leader. It is the moment when business legacies are created. That moment starts with the core dual transformation framework: Transformation A: Repositioning today’s business to maximize its resilience, such as how Adobe boldly shifted from selling packaged software to providing software as a service. Transformation B: Creating a new growth engine, such as how Amazon became the world’s largest provider of cloud computing services. Capabilities link: Fighting unfairly by taking advantage of difficult-to-replicate assets without succumbing to the “sucking sound of the core.” Anthony, Gilbert, and Johnson also address the characteristics leaders must embrace: courage, clarity, curiosity, and conviction. Without them, dual transformation efforts can founder. Building on lessons from diverse companies, such as Adobe, Manila Water, and Netflix, and a case study from Gilbert’s firsthand experience transforming his own media and publishing company, Dual Transformation will guide executives through the journey of creating the next version of themselves, allowing them to own the future rather than be disrupted by it.

Introduction: Reinventing the marketing organization in the analytical era -- Disruptive shockwaves and dual transformation -- Transformation A: Repositioning the core -- Transformation B: Creating the new -- The capabilities link between A & B -- The courage to choose -- The clarity to focus -- The curiosity to explore -- The conviction to persevere -- Postcards from the dual transformation journey -- Afterword -- Appendix: Dual transformation toolkit

Economic transformation in traditional development economics refers to the transition from an agricultural society to an industrial one. Based on the practical conditions and the experience since reform and opening up in the late 1970s, the author observes that the path China's economy takes is a dual transformation, namely, developmental transformation from an agricultural society to an industrial economy, and institutional transformation from planned economy to market economy. Centering on property ownership reform which is the supreme reform of the dual transformation, this book discusses land ownership approval, stock-holding system reform and the maintaining ownership of private enterprises, etc. Besides, the book expounds on the urbanization in China, believing that it is not only the outcome of the dual transformation but also the booster that will help China's economy continue to develop at a high speed. Independent innovation and industrial upgrading which is the key to the enhancement of enterprises' competitiveness is also covered. The combination or overlapping of the two types of transformations in China has had no precedent in history, and it has not been discussed in traditional development economics. Scholars and students in China's economic studies and development economics studies will be attracted by this book. In addition, this book will be a valuable reference for other developing countries which are undergoing economic transformation.

This book breaks new intellectual ground in the analysis of the German welfare state. Bleses and Seeleib-Kaiser argue that we are witnessing a dual transformation of the welfare state, which is caused by the emergence of new dominating interpretative patterns. Increasingly, the state reduces its social policy commitments towards securing the achieved living standard of former wage earners, which in the past had been the key normative principle of social policy in Germany, while at the same time public support and services for families are expanded.

* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. By reading this summary, you will discover how to conduct a dual transformation: reinventing the heart of your company while developing a new disruptive business. You will also discover that : established companies can also impose themselves in the disruption by creating a brand new activity within their company; the two specialties of the company must be managed independently; the key capabilities, selected for their relevance, will make the link between the two; a profound transformation requires a vision focused on the future and a willingness to break with old practices. For established companies, innovations that disrupt entire sectors represent real threats. Disruption seems to be the prerogative of dynamic startups that nothing can resist. But nothing forces a company to remain anchored on the same activity and business model. Faced with changing markets, the only chance of survival lies in adaptation. To achieve this, Scott Anthony, Clark Gilbert and Mark Johnson propose a robust and ambitious model: the double transformation. Its principle: combine its current specialization, which has been thoroughly rethought, with a new value proposition. *Buy now the summary of this book for the modest price of a cup of coffee!

Gold Medal Winner for Best Leadership Book in the 2021 Axiom Business Book Awards Named one of the "Top Ten Technology Books Of 2020" — Forbes Named one of the "10 Best New Business Books of 2020" by Inc. magazine "Johnson and Suskewicz have raised a battle cry for the kind of leadership we need in these uncertain times." -- Sandi Peterson, Member, Board of Directors, Microsoft We all know a visionary leader when we see one. They're bold and prophetic and at the same time pragmatic. They don't just promote change--they drive it, while inspiring and mobilizing others to do the same. Visionaries like Steve Jobs and Jeff Bezos possess a host of innate qualities that make them extraordinary, but what truly sets them apart is their ability to turn vision into action. In Lead from the Future, Innosight's Mark W. Johnson and Josh Suskewicz introduce a new way of thinking and managing, called "future-back," that enables any manager to become a practical visionary. Addressing the many barriers to change that exist in established organizations, they present a systematic approach to overcoming them that includes: The principles and mind-set that allow leadership teams to look beyond typical short-term planning horizons A method for turning emerging challenges into the growth opportunities that can define an organization's future A step-by-step approach for translating a vision into a strategic plan that teams can align around and commit to Ways to ensure that visionary thinking becomes a repeatable organizational capability As practical as it is inspiring, Lead from the Future is the guide you and your team need to develop a vision and translate it into transformative growth.

From the author of The Little Black Book of Innovation, a new guide for using the power of habit to build a culture of innovation Leaders have experimented with open innovation programs, corporate accelerators, venture capital arms, skunkworks, and innovation contests. They've trekked to Silicon Valley, Shenzhen, and Tel Aviv to learn from today's hottest, most successful tech companies. Yet most would admit they've failed to create truly innovative cultures. There's a better way. And it all starts with the power of habit. In Eat, Sleep, Innovate, innovation expert Scott Anthony and his impressive team of coauthors use groundbreaking research in behavioral science to provide a first-of-its-kind playbook for empowering individuals and teams to be their most curious and creative—every single day. Throughout the book, the authors reveal a collection of BEANs—behavior enablers, artifacts, and nudges—they've collected from workplaces across the globe that will unleash the natural innovator inside everyone. In addition to case studies of "normal organizations doing extraordinary things," they provide readers with the tools to create their own hacks and habits, which they can then use to build and sustain their own models of a culture of innovation. Fun, lively, and utterly unique, Eat, Sleep, Innovate is the book you need to make innovation a natural and habitual act within your team or organization.