Editorial Perceptual Linguistic Salience Modeling Causes And Consequences

Recent years have seen an upsurge of interest in the notion of salience in linguistics and related disciplines. While in top-down salience, perceivers endogenously direct their attention to a certain stimulus, in the bottom-up salience, it is the stimulus itself which attracts attention. In prototypical cases of bottom-up salience, the stimulus stands out because it is incongruous with a given ground by virtue of intrinsic physical characteristics. But a stimulus may also cause surprise by virtue of deviating from a cognitive ground, e.g., when violating social or probabilistic expectations. This has prompted researchers to examine the relationship between expectations and the perceptual salience of linguistic stimuli in new ways. This e-book features contributions from different scientific frameworks. The reader will find commentaries, reviews, and original research articles on models of sociolinguistic and morphological salience, the role of attention, affect, and predictability, and on how salient items are processed, categorized and learned. Taken together, the articles in this volume contribute to our understanding of how the perceptual salience of linguistic forms and variants can be theoretically framed and methodologically operationalized in different areas of linguistic processing.

When you use a metonymy to say “I’ve got a new set of wheels,” why do you refer to a car by means of the wheels rather any other part? Most cognitive linguist would agree that we prefer to talk about parts that are somehow salient, yet the seemingly simple notion of salience is entangled in a number of intricate problems related to how we understand and talk about the surrounding reality. Adopting the theoretic framework of Ronald Langacker’s Cognitive Grammar, this volume studies deep and general cognitive factors governing salience effects that influence the ways we use conceptual metonymies in phonic and sign languages.

The monograph aims to present the recent scientific knowledge on body sensations, i.e., conscious experiences that are localized or felt in the body from an internal perspective, regardless of their sensory origin. It summarizes the basic philosophical, evolutionary, neuroanatomical, psychological, and pathological aspects of the topic. Moreover, related phenomena, such as emotions, the placebo and nocebo effect, complementary and alternative medicine, and mind-body practices are discussed from the perspective of body sensations.

Salience in Second Language Acquisition brings together contributions from top scholars of second language acquisition (SLA) in a comprehensive volume of the existing literature and current research on salience. In the first book to focus exclusively on this integral topic, the editors and contributors define and explore what makes a linguistic feature salient in sections on theory, perpetual salience, and constructed salience. They also provide a history of SLA theory and discussion on its contemporary use in research. An approachable introduction to the topic, this book is an ideal supplement to courses in SLA, and a valuable resource for researchers and scholars looking for a better understanding of the subject.

This book presents a theoretical approach for enhancing consumer processing and memory of marketing communication.