Gift Basket Design Book

Shirley George Frazier, an internationally recognized expert on gift baskets, dispenses advice on how to design professional-looking gift baskets with this step-by-step guide.

When she published her first book about starting a home-based gift basket business, Shirley George Frazier blazed the trail for other home-based business owners coast to coast. She also tapped a growing demand for gift baskets, the all-occasion solution for personalized and memorable presents. Her business was such a phenomenon that Frazier turned her experiences into a book to instruct readers how to make these baskets themselves, combining the creative with the practical and even providing designs for those who wanted to start their own business! This all-new revised edition features: *distinctive holiday ideas *alternate containers for gift baskets *new gift baskets geared for: the techie, the college student, the pet lover, and more! Shirley George Frazier is also the author of MARKETING STRATEGIES FOR THE HOME-BASED BUSINESS (November “07) and HOW TO START A HOME-BASED GIFT BASKET BUSINESS, 4th edition. She is a business owner and marketing expert who appears at small-business workshops across the country, and is often featured on TV network shows as an expert on home-based businesses.

Gift baskets are an ideal small-scale business - but not all gift baskets are created equal. The Gift Basket Design Book shows you how to transform your creative ideas into polished professional-looking baskets to give as gifts or use in your own business. Shirley George Frazier, a successful gift basket entrepreneur, reveals basket-building and design techniques that yield expert results. Her easy-to-follow, step-by-step instructions and photos show you exactly how to craft delightful gift baskets for all occasions, from holidays to life's milestones to those everyday pick-me-ups. Inside you'll find: Guidance on selecting supplies, gifts, and foodstuff The best techniques for placing and anchoring contents The most effective ways to wrap your baskets Special design touches to complete your look Ideas for using unique containers, such as boxes, bags, teacups and more Color photos of more than thirty completed baskets Hundreds of detailed step-by-step photos that illustrate basket-building techniques A special chapter showcasing four professional gift basket designers and their most successful creations Create beautiful gift baskets for: Birthdays Thank-you Get well Good luck Congratulations New baby Spa treatment Housewarming Bereavement Wedding and much more

Shirley George Frazier, a successful home-based gift basket entrepreneur, shows readers how to cultivate their creativity and employ savvy marketing techniques to run a thriving gift basket business.

The author shares her experience and down-to-earth advice on every aspect of setting up and running a thriving business.

Offers ideas for assembling gift baskets, and provides instructions for making a variety of baskets based on various themes, such as new baby, graduation, teacher appreciation, holidays, and others.

With little more than some working space and a few basket-making items, an ambitious and creative person can cash in on the gift basket boom. The potential for unearthing new markets and finding motivated clients is unlimited in this easy-to-run small business.

Step-by-step instructions for more than 40 projects.