Harvesting External Innovation

A fundamental change in the way organisations approach innovation is taking place. It is driven by the simple realisation that not all the smart people work for just one organisation. Few intellectual property books concentrate on external innovation and more particularly on dealing with external inventors and handling their inventions. Harvesting External Innovation begins by examining the broad subject of innovation, stressing the need to understand its forms and phases, ways and means to encourage innovation. It then addresses the growing phenomenon of external innovation. A number of different approaches to engaging with the external innovator community are then considered, together with real life case studies. Harvesting External Innovation discusses in depth how best to handle intellectual property matters, how to actually work with these external inventors and how to handle their inventions, including a suggested process and check list.

A fundamental change in the way organisations approach innovation is taking place. It is driven by the simple realisation that not all the smart people work for just one organisation. Few intellectual property books concentrate on external innovation and more particularly on dealing with external inventors and handling their inventions. Harvesting External Innovation begins by examining the broad subject of innovation, stressing the need to understand its forms and phases, ways and means to encourage innovation. It then addresses the growing phenomenon of external innovation. A number of different approaches to engaging with the external innovator community are then considered, together with real life case studies. Harvesting External Innovation discusses in depth how best to handle intellectual property matters, how to actually work with these external inventors and how to handle their inventions, including a suggested process and check list.

Dedicated to the captains and coaches of innovation, this book disucsses in depth the capabilities organizations must develop if they want to grow and compete in an innovation-intensive environment

Public innovation is distinctive from private sector innovation by being set in a political system rather than a market. The roles of citizens and elected politicians as well as public servants and other stakeholders are frequently relevant. Public organizations can be creators, funders, orchestrators or sense-makers of innovations, which are carried out with the aim of benefitting society. This book provides a comprehensive insight into the theory and practice of public innovation using a wide range of research evidence about the processes, drivers and barriers, stakeholders and outcomes of innovation. Using the lens of public value, the book offers a stimulating discussion of how public innovation is valued and contested in current societies. Valuing Public Innovation aims to help develop a deeper understanding of innovation and how to use that knowledge in practical ways. This is essential reading for academics and students in the fields of innovation, organisation studies, public administration and public policy, as well as for policymakers and practitioners.

Make Your Business Idea Come True. Imagine if you had the ability to know precisely what your customers want, and built a business around it. What if you could minimise the risk of failure when starting something of your own? What if you could act on your idea today and build it into a revenue-generating business? Written by a cohort of successful startup founders, mentors, business strategists and intrapreneurs from around the world, this book answers the question: what is the secret to building products that customers really love and willingly pay for? In this book, you'll learn: —Why you should (or shouldn't) act on your idea NOW —How to develop the mindset of a fearless entrepreneur with a strong sense of purpose —How to make better decisions when outcomes are uncertain, using the DM Canvas and the mental time travel technique —Why you should not spend your time and resources in search of investor funding, but instead delay investments as much as possible —How to design and build products with high chances of success in the real world (instead of speculating and failing) —How the "Innovator's Canvas" can help you build a flexible and robust business model —How to tell your story to get the attention of your customers —How to create valuable IP, not just patents to show in your pitch deck —BONUS: Be remarkable and stand out from your competition —BONUS: How you can build a culture of fearless innovation Each idea is unique, but there is a universal process to innovate. Buy this book to test your idea, unleash the entrepreneurial spirit within you and make your idea happen!

Media Strategies maps the complex and disruptive media environment for the communication professional and provides the tools and methods to work effectively within it. Increasingly, communication professionals need to be accomplished content managers, capable of employing an arsenal of multi-media tactics across different platforms. This book presents new and innovative approaches to media relations, brand journalism and content management, providing practitioners with the tools to creatively develop, share and deliver strategic media assets and ideas that cut through the cluttered digital environment. The authors also demonstrate that personal and traditional skills are as important as ever, including the ability to tell stories, create memorable media pitches, write and lay-out media materials, and develop credibility and trust in relationships. Media Strategies sets a new agenda for anyone seeking to build a career as a professional communicator. It includes examples from around the world, from corporate, political, government, not-for-profit and activist communication and public relations practice. 'The game has changed. Communications professionals should look to this as their guide when navigating a swiftly changing media landscape.' Ross Healy, Brand Social Media Specialist 'Media Strategies cuts through the hype to show how you can build your skills and excel as a communicator in both traditional media and the disruptive digital media platforms.' Elissa Trezia, Financial Technology PR Executive, Indonesia 'An excellent guide to the complex media landscape.' Catherine Archer, Academic Chair, Strategic Communication, Murdoch University

6.4.3.1.2 Prior Negotiations with the Right Holder