How To Form Your Own Partnership Kit

Explores seven fundamental strategies that can be used to raise funds and manage financial hurdles during life's bumps in the road.

Create a strong brand DNA—and watch it grow These days, customers want to have a deeply felt connection to the brands behind the products they're purchasing, which means that if you're starting a business, a strong brand DNA has got to be part of your creative process from day one. And it needs to be more than just an abstract idea: to give your brand life—and a bigger chance of surviving against the competition—you need to have a standout launch strategy and a set plan for growing your brand in a noisy marketplace. In Launching & Building a Brand For Dummies, Amy Will—who launched her first business at just 24-years-old and has been the brains behind four strong and buzzworthy brands—covers everything from crafting a powerful brand identity and planning that all-important launch to being prepared to scale up as you begin to take off. She reveals crucial lessons from her personal experience in launching five companies, as well as detailing case studies from some of the strongest brands out there, accompanied by insights and advice from successful founders and branding experts. Stand out on social media Create viral campaigns Build on Customer Loyalty and LongevityDeal with the competition Whether you're thinking of starting a business or are already building up your market share, memorable brand identity will be the key to—and Launching & Building a Brand For Dummies one of the secrets of—your future standout success.

Most people dream of owning their own business and being their own boss. The first, most important step to personal financial success is a plan. Entrepreneurs of action must organize their genius to share with partners, investors, vendors and future employees. Building A Successful Business Plan: Advice from the Experts is an indispensable resource to assist you in taking the first step. Book jacket.

Provides articles and tools for school librarians to teach children information literacy, discussing such topics as curriculum mapping, collection mapping, information-powered professional development, community engagement, and resource development.

Whether you are a small business owner seeking to create or enhance your Web presence-or a player in a large corporation who wants a better understanding of the legal and business fundamentals of your company's Web enterprise-The Entrepreneur's Internet Handbook provides important information you need!