How To Succeed In Business By Breaking All The Rules

In How to Succeed in Business by Breaking All the Rules, Dan S. Kennedy debunks twenty treasured maxims to show would-be millionaires that the techniques they thought were helping them are actually holding them back.A successful entrepreneur and highly sought-after motivational speaker, Kennedy writes in a brisk, no-nonsense style to show how the advice of so-called ?experts? run against the experience of most successful people. The first rule of success, he argues, is to throw out all the other rules.For instance:? Forget just about everything you were ever told about positive thinking. Optimism is helpful, but blind optimism is just plain stupid. Identify and plan for every possible objection or setback that could come your way or be prepared to be thrown for some real loops.? The customer is not always right. Make an effort to understand people?s dissatisfaction, but a pain in the neck is a waste of time. Be prepared to ?fire? customers who are never satisfied and concentrate on those you can make happy.? Forget about creativity. Plain, ordinary ideas make people rich every day, as long as they are willing to work very, very hard at the run-of-the-mill things they do.Full of anecdotes about people who defied convention, this energetic, plain-talking guide offers practical, hands-on advice to help you become a successful entrepreneur.

The must-read summary of Dan S. Kennedy's book: "How to Succeed in Business by Breaking all the Rules: A Plan for Entrepreneurs". This complete summary of the ideas from Dan S. Kennedy's book "How to Succeed in Business by Breaking all the Rules" points out that most business books give “rules for success”. However, the research suggests that in fact, people should do the opposite: you can actually achieve more by ignoring conventional wisdom than you’ll ever achieve simply by following the masses. Eschewing these conventional wisdoms takes bravery, arrogance, and an understanding that you alone are responsible for your own destiny, but the rewards can exceed your greatest expectations. This summary highlights some myths propagated by business books and demonstrates their flaws. Positive thinking, for example, isn’t the cure-all many believe it to be, especially if it breeds blind optimism and stops people from doing their research. Creativity should be valued, but it’s important to realise that you need to make money – sometimes it’s best to base your ideas on ones in the past. Even the most inventive films, such as Star Wars, are founded on old ideas (in this case, Westerns). Prevailing wisdom says that winners never quit, but actually, winners know when to jettison things that aren’t working. Added-value of this summary: • Save time • Understand the key concepts • Increase your business knowledge To learn more, read "How to Succeed in Business by Breaking all the Rules" and start thinking for yourself!

"The no holds barred guide to debunking common success myths, developing an entrepreneurial mindset, and making more money by breaking all the rules"--

Crush Convention, Command Respect, and Conquer Your Rivals on Your Road to Success Rules-breakers and mavericks, rejoice! Your definitive guide to business success has arrived, ready to shatter the chains of mediocrity. Embark on an audacious journey that will challenge everything you thought you knew about business. Using Dan S. Kennedy’s no-nonsense methods, this revised edition of his best-selling book, “No B.S. Guide to Succeeding In Business by Breaking All the Rules” brings his tried-and-true techniques into the modern day, ensuring you’re equipped to conquer the challenges of today’s business landscape. But make no mistake, this book is not for the faint of heart. If you’re comfortable with the status quo, it’s time to turn back now—this journey is reserved for those daring enough to break free from convention. Welcome to your no B.S. guide– your personal blueprint to unconventional success. Bid farewell to cookie-cutter marketing campaigns, “positive-thinking” motivators, and all preconceived notions of a successful entrepreneur. With Dan S. Kennedy and the esteemed experts at Entrepreneur as your advisors, you’ll uncover the secrets to transforming your business into a trailblazing powerhouse. Profit from disruption and crush the competition with the “No B.S. Guide to Succeeding in Business by Breaking All the Rules.” Your path to greatness is counting on it.

"If you crave insight into the wacky, zany, madcap--albeit very serious--business of advertising, this is a great place to begin."--Miami Herald A witty and frank look at the ad biz from one of its most respected voices Advertising has become an endless stream of clichés, cheesy productions, miscast celebrities, and gratuitous sex--and take-no-prisoners Advertising Age columnist Bob Garfield has had enough. In the often hilarious, always dead-on And Now a Few Words from Me, Garfield looks at the best and the worst in today's advertising as he tells advertising pros that it's time to swallow their own egos, return clients' rights to the forefront, and--once and for all--eliminate bad advertising from the face of the earth.

J.F. (Jim) Straw began his business career when he was nine years old. Since then, his business activities have generated over $500,000,000 in revenues. In his book Mustard Seeds, Shovels, & Mountains, Mr. Straw explains how he used what he calls “Physio-Psychic Power” to achieve such incredible success. If you learn nothing else from this book, learn that information only becomes knowledge when you use it and the information you have used or failed to use in the past is the reason you are where you are today. You can be your best friend—or your worst enemy. No one forces you to be what you are or do what you do (or don’t do). What you have today is a direct result of what you did yesterday. What you will have tomorrow will be a direct result of what you do (or don’t do) today. It’s up to you…J.F. (Jim) Straw began his business career when he was nine years old. Since then, his business activities have generated over $500,000,000 in revenues. In his book Mustard Seeds, Shovels, & Mountains, Mr. Straw explains how he used what he calls “Physio-Psychic Power” to achieve such incredible success. If you learn nothing else from this book, learn that information only becomes knowledge when you use it and the information you have used or failed to use in the past is the reason you are where you are today. You can be your best friend—or your worst enemy. No one forces you to be what you are or do what you do (or don’t do). What you have today is a direct result of what you did yesterday. What you will have tomorrow will be a direct result of what you do (or don’t do) today. It’s up to you…

Time Is Money and You Are Running Out of It! Dan S. Kennedy, joined by co-author Ben Glass, delivers a fresh take on preserving your most underappreciated and valuable asset, time! With new material addressing social media addiction and time consumption, you’ll learn to redefine the saying, "time is money". Learn how to: CALCULATE THE VALUE OF YOUR TIME—and put a meter on those consuming it SLAY TIME VAMPIRES—like Mr. Have-You-Got-A-Minute, Mr. Meeting, and all the other bloodsuckers KICK YOUR SOCIAL MEDIA ADDICTION—and combat time consumption STOP 'PRODUCTIVUS INTERRUPTUS'—master the 5 time-defense tactics ACHIEVE MAXIMUM PRODUCTIVITY with Psycho-Cybernetics THE 8 NO B.S. TIME TRUTHS never to violate despite the conspiracy against them Become successful beyond your wildest dreams—APPLY THE #1 MOST POWERFUL PERSONAL DISCIPLINE THE 10 TIME MANAGEMENT TECHNIQUES worth using. Only 10! FIRE YOURSELF! Replace yourself. Make MORE money from LESS time, and have MORE freedom to do BIG things! WARNING: This book is not for the faint of heart, fawningly polite, or desperate to be liked. This book is expressly for entrepreneurs and business owners who wear many hats—those who can't resist piling more responsibility onto his own shoulders, who have more great ideas than time and resources to take advantage of them, who run (not walk) through each day. Your time is incredibly valuable to you, and you are constantly "running out of it."

In Multiple Streams of Income, bestselling author Robert Allen presents ten revolutionary new methods for generating over $100,000 a year—on a part-time basis, working from your home, using little or none of your own money. For this book, Allen researched hundreds of income-producing opportunities and narrowed them down to ten surefire moneymakers anyone can profit from. This revised edition includes a new chapter on a cutting-edge investing technique.