Interpersonal Rhetoric In The Editorials Of China Daily

Originally presented as the author's thesis (doctoral)-- Tsinghua University, 2007.

This book analyses the creation and dissemination of discourse in China while examining how its media and the people interact and communicate with the rest of the world. It explores the interplay between language, meanings, social practices, culture and politics in the processes of discourse generation. The book critically studies intercultural communication and Chinese discourse models at the national, institutional and individual levels and the different modes of interaction between China and the world. With the help of several case studies the book analyses reports from the People’s Daily, interpersonal meaning in promotional videos and advertisements in China, rhetoric in the editorials of China Daily and the representation by international media like The Associated Press and The New York Times to explore differences between Chinese and the Western media reporting the same event. It also looks at the complex models through which the Chinese people—both as individuals and as a collective—communicate with and gain an understanding of the rest of the world. Rich in empirical case studies, this book will be an essential read for scholars and researchers of Chinese Studies, communication studies, media and cultural studies, international relations and political communication.

Evaluation Across Newspaper Genres: Hard News Stories, Editorials and Feature Articles is the first book-length study of evaluation or stance in three major newspaper genres: hard news stories, editorials and feature articles, the last of which is a Cinderella genre in linguistic studies. It offers a fresh approach to exploring the ways in which evaluation or stance contributes to the construction of the three newspaper genres, each with a distinct communicative purpose. Key features include using a 900,000-word comparable corpus of newspaper texts arranged by genre and topic domain, drawing on a specially developed framework of analysis with a strong orientation to news values, carrying out structural analysis by creating sub-corpora of different parts of newspaper texts and adopting a functional approach to evaluation in newspaper discourse. Evaluation Across Newspaper Genres amply demonstrates that evaluation plays a vital and yet dynamic role in the construction of hard news stories, editorials and feature articles by performing a great variety of discourse functions. In doing so, the book also illuminates such important linguistic concepts as specificity/variation and textual colligation. Providing a new and unifying perspective on evaluation as a prime driver of text construction, it will be of interest and use to researchers, teachers and students of English language, applied linguistics and journalism.

In recent years China has experienced intense economic development. Previously a rapidly urbanising industrial economy, the country has become a post-industrial economy with a service sector that accounts for almost half the nation’s GDP. This transformation has created many socio-political changes, but key among them is social mobilisation. This book provides a full and systematic analysis of social mobilisation in China, and how its use as part of state capacity has evolved.

This edited volume assesses governance innovation and institutional change under the fifth generation of China’s political leaders headed by Xi Jinping. The configuration of long-term policy innovation without regime change requires skilled political actors who secure strategic majorities and set up coalitions to design and launch new policies. Recalibrations or reconfigurations of the governance model respond to domestic reform pressures or external shocks in order to secure regime survival. Given that most structural constraints and reform pressures do not arise out of a sudden, the thrilling question is why the political elites sometimes decide not to engage in institutional reforms despite of widespread societal support for major restructuring and why they suddenly launch institutional changes in times of relative stability. The authors address these issues by focusing on basic patterns and paradigms of governance and institutional change in China, the actors and drivers of governance innovation, as well as the impact of norms, values, and socio-cognitive orientations. This is added by some reflections on the interplay between abstract ideas, reform debates, and the making of concrete decisions as outlined by the Third Plenum on (socio-)economic reforms in 2013 and the Fourth Plenum on rule-based governance (fazhi) in 2014.

Visual Political Communication in Popular Chinese Television Series has been granted the EastAsiaNet 2014 Award! In Visual Political Communication in Popular Chinese Television Series, Florian Schneider analyses political discourses in Chinese TV dramas, the most popular entertainment format in China today. Schneider shows that despite their often nationalistic stories of glorious emperors and courageous officials, such programmes should not be mistaken for official propaganda. Instead, the highly didactical messages of such series are the outcome of complex cultural governance practices, which are influenced by diffuse political interests, commercial considerations, viewing habits, and ideological assumptions. Schneider argues that these interlinking factors lead to a highly restrictive creative environment and to conservative entertainment content that ultimately risks creating precisely the kind of passive masses that Chinese media workers and government officials are trying so hard to emancipate.

This book contributes to growing debates on transcreation, applying an appraisal framework to texts from luxury brands in Chinese and English to reveal new insights into marketing transcreation and set out transcreation as an area of study in its own right. The volume charts the origins of the term "transcreation", emerging from the interplay of established concepts of translation, creation, localisation, and adaptation and ongoing debates on what should be transcreated and how. Using these dialogues as a point of departure, Ho outlines a way forward for transcreation research by advocating for the use of an appraisal framework, taken from work in systemic functional linguistics and employed to evaluate persuasion in language. In focusing on marketing texts from the websites of three luxury brands in English and Chinese, the book explores how this approach can surface fresh perspectives on the different ways in which the processes and practices of marketing transcreation are used to generate persuasion across languages. The volume looks ahead to the implications for other language pairs and the applications of the appraisal framework to understand transcreation practice of other genres, such as literary texts. This book will be of interest to students and scholars in translation studies and marketing studies.

The Routledge Handbook of Chinese Translation presents expert and new research in analysing and solving translation problems centred on the Chinese language in translation. The Handbook includes both a review of and a distinctive approach to key themes in Chinese translation, such as translatability and equivalence, extraction of collocation, and translation from parallel and comparable corpora. In doing so, it undertakes to synthesise existing knowledge in Chinese translation, develops new frameworks for analysing Chinese translation problems, and explains translation theory appropriate to the Chinese context. The Routledge Handbook of Chinese Translation is an essential reference work for advanced undergraduate and postgraduate students and scholars actively researching in this area.