Mastering Photoshop Cs3 For Print Design And Production

Unlike the early days of Photoshop, for several years now most Photoshop books have been aimed at photographers; there is a big hole on the bookstore shelf that needs to be filled by a Photoshop book that is geared specifically towards graphic design professionals and production artists. This core audience should not have to wade through useless chapters of content geared towards other users of the application, namely professional photographers, web designers, and video editors. Mastering Photoshop for Print Design and Production sets graphic designers and production artists in the right direction when implementing the latest version of Photoshop into their everyday workflow. It demonstrates how to use Photoshop for all aspects of print, from simpler tasks such as basic color correction and masking, to more advanced tasks such as color management, utilizing layer comps, and troubleshooting and automating RGB-to-CMYK color conversion. Entirely four-color throughout, Mastering Photoshop for Print Design and Production fulfills the promise of the Mastering series, to provide real-world skills to professionals and students. Like all Mastering books, this one includes: A "by pros for pros" approach: The author is an active professional working in graphic arts, layout, and design, writing for professionals who want to improve their skills or learn new skills. Real-world examples: Running throughout the text are examples of how the various skills are applied in scenarios faced by real practitioners. Skill-based teaching and hands-on exercises. Companion files for tutorials and projects are provided on the accompanying CD-ROM. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Mastering InDesign for Print Design and Production shows how experienced professionals with deadlines and billable hours use InDesign efficiently and effectively. Through the case studies and interviews, readers will find inspired to look beyond the over-emphasized basic features and into the depths of InDesign's utility for real-world print design. Most InDesign books are written for beginners, and experienced users are frustrated by them. When you already know how to make, fill, and thread a text box, the entire first half of most InDesign books is useless. But this one doesn't dwell on the basics. Mastering InDesign for Print Design and Production fulfills the promise of the Mastering series, to provide real-world skills to professionals and students. Like all Mastering books, this one includes: A "by pros for pros" approach: The author is an active professional working in the field of graphic arts, layout, and design, writing for professionals who want to improve their skills or learn new skills. Real-world examples: Running throughout the text are examples of how the various skills are applied in real scenarios, described throughout the book in the form of examples and case studies from the author's own design and consulting work, as well as interviews with other designers using InDesign on the job. Skill-based teaching and hands-on exercises Although the book has a comprehensive glossary, page one begins right away speaking to the core market—print professionals—in industry terms about industry challenges. This immediately lets experienced InDesign users know the book is about them. The approach is humorous, making the digestion and retention of complicated information easier for the reader through quips, anecdotes, and design- and print-geek humor. But at all times the book is true to its mission: Helping a professional do their job in InDesign without frustration, confusion, or aesthetic compromise.

Comprehensive reference and tutorial on Adobe InDesign CS5 If you want to thoroughly master InDesign from the basics through advanced topics, Mastering InDesign CS5 for Print Design and Production is the book you need. Written by the former InDesign technical lead for Adobe, this book helps you achieve professional results through efficient production workflows and advanced techniques. You'll learn how to collaborate within workgroups; work efficiently with text, objects, and variable text; perfect your printed output; get the most out of InDesign's transparency and effects tools, and much more. Above all, you'll see how to handle prepress to get the results you want. Shows you how to use Adobe InDesign CS5 to achieve professional results Written by the former InDesign technical lead for Adobe, who, in addition to his technical expertise, offers his own valuable advice and lessons learned from 20 years in the graphic design business Offers comprehensive coverage of topics, step-by-step instruction, and numerous examples and case studies Whether you're just starting with InDesign or a professional using it every day, this comprehensive guide will take your skills to a new level.

This new title teaches advanced design techniques using one of the most popular photo editing programs on the market, Adobe Photoshop CS3. Using step-by-step tutorials, students work with curves, levels, blending modes, special effects, and painting and drawing tools to create professional-level designs and images. They are challenged not only as Photoshop users, but as designers, and learn about the design profession by following the steps a designer would take to complete real-world projects. They also learn what works in a design, and what doesn’t. Students then take their craft a step further through advanced end-of-chapter learning projects. The book’s full color interior and highly-visual design combine to make this the ideal book for learning advanced design techniques using the latest version of Adobe Photoshop. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Part of the highly successful Shelly Cashman series, this brand new complete text follows the proven Shelly Cashman step-by-step, screen-by-screen approach to learning Photoshop CS3. Readers will learn Photoshop CS3 skills as well as graphic design concepts. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

What you need, when you need it! Need answers quickly? Adobe Photoshop Lightroom 2 on Demand provides those answers in a visual step-by-step format. We will show you exactly what to do through lots of full color illustrations and easy-to-follow instructions. Inside the Book · Quickly import, organize, and tag your photos · Build and maintain a well-organized photo catalog · Make the most of metadata, keywords, and searchable attributes · Use Quick Develop's fast, handy image processing tools · Apply localized adjustments to parts of an image · Work effectively in black and white · Reduce unwanted image noise · Output your images to printers, slide shows, or online galleries · Integrate Lightroom 2 with Adobe Creative Suite 4 · Customize Lightroom's preview, import, and backup preferences Bonus Online Content Register your book at queondemand.com to gain access to: Workshops and related files Category: Digital Photography Covers: Adobe Photoshop Lightroom 2 User Level: Beginning-Intermediate www.tedlocascio.com

Companion CD contains logos, artwork, photos, and designs that demonstrate various techniques discussed in the book, along with project and exercise files! Photoshop CS3 for Screen Printers details the features of Photoshop CS3 and explains how to utilize the software in print facilities. This book takes you through the process step-by-step with a number of projects relating specifically to the needs of screen printers that range from configuring settings and creating custom background colors to building images with layers and colorizing images. Discover the impressive toolset Photoshop provides for creating and editing artwork. Learn how to create images and logos best suited for screen printing and offset printing. Find out how to perform color separations and print those separations using specialty films and vellums. Understand the pros and cons of using spot color, sublimation, heat transfers, and other printing technologies.

Provides instructions on Photoshop CS3's layering strategies, covering such topics as creating composites, adding depth and dimension, retouching with layers, working with Smart Objects, and creating Web images.