Max Factor And Hollywood

The story of the makeup artist who changed the film industry—and the world of modern cosmetics. Includes photos. When Polish wigmaker and cosmetician Max Factor arrived in Los Angeles at the dawn of the motion picture industry, “make-up” had been associated only with stage performers and ladies of the oldest profession. Appalled by the garish paints worn by actors, Factor introduced the first “flexible” greasepaint for film in 1914. With a few careful brush strokes, a lot of innovation, and the kind of luck that can happen only in Hollywood, Max Factor changed the meaning of glamour. His innovations can be experienced in every tube of lipstick, palette of eye shadow, and bottle of nail lacquer used today. Join author Erika Thomas as she reveals the makeup guru's expert beauty tips and the story of how he created the most iconic golden-era looks that are as relevant today as they were nearly a century ago.

For most of the twentieth century, the name Max Factor has been synonymous with beauty, glamour, and style. Max Factor's Hollywood: Glamour, Movies, Make-Up goes behind the name and shows how a mild-mannered Russian immigrant became a legend by changing the faces of Hollywood- and the world.

Traces the life and influence of the cosmetics innovator, describing his early years as a beautician for the Russian royal family, role in developing the images of leading Hollywood stars, and contributions to the establishment of the retail cosmetics industry.

Get the Summary of Fred E Basten's Max Factor in 20 minutes. Please note: This is a summary & not the original book. "Max Factor" by Fred E Basten chronicles the life of Max Factor, born in Poland in 1877, who rose from a cosmetician in Russia to a makeup mogul in America. Max's early exposure to theater and his apprenticeship in cosmetics set the foundation for his future success. Despite thriving as a makeup artist for the Russian imperial family, he felt trapped and longed for freedom due to the oppressive regime and anti-Semitism. Max's daring escape to America with his family led him to the St. Louis World's Fair, where he introduced his products. After personal setbacks, including his wife's death and a divorce, Max's fascination with the film industry prompted a move to Los Angeles. There, he innovated makeup suitable for film, creating the flexible greasepaint and later Pan-Cake makeup for Technicolor films. Max Factor's legacy continued through his children, particularly Max Factor Jr., who furthered the company's success in television makeup and international expansion. The Max Factor Beauty Museum in Hollywood preserves his contributions to the beauty industry, while his great-grandsons carry on the family tradition in cosmetics. Max Factor's story is a testament to his impact on Hollywood glamour and the global cosmetics market.

Hollywood in Kodachrome by David Wills has descriptive copy which is not yet available from the Publisher.

Filled with rare images and untold stories from filmmakers, exhibitors, and moviegoers, Forbidden Hollywood is the ultimate guide to a gloriously entertaining era when a lax code of censorship let sin rule the movies. Forbidden Hollywood is a history of "pre-Code" like none otherA name=_Hlk518256457: you will eavesdrop on production conferences, read nervous telegrams from executives to censors, and hear Americans argue about "immoral" movies. /aYou will see decisions artfully wrought, so as to fool some of the people long enough to get films into theaters. You will read what theater managers thought of such craftiness, and hear from fans as they applauded creativity or condemned crassness. You will see how these films caused a grass-roots movement to gain control of Hollywood-and why they were "forbidden" for fifty years. The book spotlights the twenty-two films that led to the strict new Code of 1934, including Red-Headed Woman, Call Her Savage, and She Done Him Wrong. You'll see Paul Muni shoot a path to power in the original Scarface; Barbara Stanwyck climb the corporate ladder on her own terms in Baby Face; and misfits seek revenge in Freaks. More than 200 newly restored (and some never-before-published) photographs illustrate pivotal moments in the careers of Clara Bow, Joan Crawford, Norma Shearer, and Greta Garbo; and the pre-Code stardom of Claudette Colbert, Cary Grant, Marlene Dietrich, James Cagney, and Mae West. This is the definitive portrait of an unforgettable era in filmmaking.

1939 was a watershed year. The Great Depression was barely over; economics, politics, and culture braced for war. There was a lull before the storm and Hollywood, as if expecting to be judged by posterity, produced a portfolio of classics. No year before or since has yielded so many beloved works of cinematic art: The Hunch-back of Notre Dame, Gunga Din, Only Angels Have Wings, Destry Rides Again, Beau Geste, Wuthering Heights, The Wizard of Oz, Stagecoach, Ninotchka, Goodbye, Mr. Chips, Dark Victory, Mr. Smith Goes to Washington, The Women, and of course, Gone With the Wind. 1939: Hollywood's Greatest Year showcases fifty films from this landmark year, with insightful text on the cultural significance of each movie and entertaining plot descriptions. Also included are stories from the legendary artists who made the films: directors William Wellman and John Ford; cinematographers Arthur Miller and Lee Garmes; actors Judy Garland, Rosalind Russell, Ray Milland, Sir Laurence Olivier, and Olivia de Havilland. This world of entertainment is illustrated by rarely seen images. Made during the most glamorous era in movie history, whether scene stills, behind-the-scenes candids, portraits, or poster art, the photos are as distinctive, evocative, and powerful as the films they were meant to publicize. Presenting the best of these images and the stories behind them, this book is a cavalcade of unforgettable films from 1939: Hollywood's Greatest Year.