Media Modernity And Technology

Clearly structured in five thematic sections this fascinating and readable book, from best-selling author David Morley, presents a set of interlinked essays which discuss and examine the key debates in the fields of media and cultural studies.

Scholars from communication and media studies join those from science and technology studies to examine media technologies as complex, sociomaterial phenomena. In recent years, scholarship around media technologies has finally shed the assumption that these technologies are separate from and powerfully determining of social life, looking at them instead as produced by and embedded in distinct social, cultural, and political practices. Communication and media scholars have increasingly taken theoretical perspectives originating in science and technology studies (STS), while some STS scholars interested in information technologies have linked their research to media studies inquiries into the symbolic dimensions of these tools. In this volume, scholars from both fields come together to advance this view of media technologies as complex sociomaterial phenomena. The contributors first address the relationship between materiality and mediation, considering such topics as the lived realities of network infrastructure. The contributors then highlight media technologies as always in motion, held together through the minute, unobserved work of many, including efforts to keep these technologies alive. Contributors Pablo J. Boczkowski, Geoffrey C. Bowker, Finn Brunton, Gabriella Coleman, Gregory J. Downey, Kirsten A. Foot, Tarleton Gillespie, Steven J. Jackson, Christopher M. Kelty, Leah A. Lievrouw, Sonia Livingstone, Ignacio Siles, Jonathan Sterne, Lucy Suchman, Fred Turner

Since the early nineteenth century, when entomologists first popularized the unique biological and behavioral characteristics of insects, technological innovators and theorists have proposed insects as templates for a wide range of technologies. In Insect Media, Jussi Parikka analyzes how insect forms of social organization-swarms, hives, webs, and distributed intelligence-have been used to structure modern media technologies and the network society, providing a radical new perspective on the interconnection of biology and technology. Through close engagement with the pioneering work of insect ethologists, including Jakob von Uexküll and Karl von Frisch, posthumanist philosophers, media theorists, and contemporary filmmakers and artists, Parikka develops an insect theory of media, one that conceptualizes modern media as more than the products of individual human actors, social interests, or technological determinants. They are, rather, profoundly nonhuman phenomena that both draw on and mimic the alien lifeworlds of insects. Deftly moving from the life sciences to digital technology, from popular culture to avant-garde art and architecture, and from philosophy to cybernetics and game theory, Parikka provides innovative conceptual tools for exploring the phenomena of network society and culture. Challenging anthropocentric approaches to contemporary science and culture, Insect Media reveals the possibilities that insects and other nonhuman animals offer for rethinking media, the conflation of biology and technology, and our understanding of, and interaction with, contemporary digital culture.

The book is divided into three parts.

This book provides a full scale description and discussion of science, technology, society, cross-cultural communication and modernity and is presented at a level that makes it accessible to the interested academic. Starting with the historical overview, the text outlines the relevance of technology today and in the future. Then follows an introduction to the discovery and invention by agricultural, feudal, capitalist and socialist systems, and conversely the ways in which science and technology has altered economic, social, and political beliefs and practices during industrial revolutions and have transformed the whole nature of human society. Tracing the relationship between science and technology from dawn to civilization to the twenty first century, the book argues that technology is applied science and vice versa and this phenomenon emerged relatively recently, as industry and governments began funding scientific research that would lead to new technologies. The book goes beyond technology by also describing the path from modernity to post modernity and discussing the theories of modernity. Further the internet and social media receive increased attention as well. Finally, the discussion turns to the future structure of society and gender equality, expected to have a more distributed future generation, thereby addressing the synergies between education system, globalization and cross-cultural communication. This book is designed as the primary general textbook for Engineers at the undergraduate level in any university. This course is a multidisciplinary elective course from emerging areas in the 4- year institution and is a required course in most universities.

Honorable Mention, Latin American Studies Association Mexico Section Best Book in the Humanities After the end of the Mexican Revolution in 1917, postrevolutionary leaders hoped to assimilate the country’s racially diverse population into one official mixed-race identity—the mestizo. This book shows that as part of this vision, the Mexican government believed it could modernize “primitive” Indigenous peoples through technology in the form of education, modern medicine, industrial agriculture, and factory work. David Dalton takes a close look at how authors, artists, and thinkers—some state-funded, some independent—engaged with official views of Mexican racial identity from the 1920s to the 1970s. Dalton surveys essays, plays, novels, murals, and films that portray indigenous bodies being fused, or hybridized, with technology. He examines José Vasconcelos’s essay “The Cosmic Race” and the influence of its ideologies on mural artists such as Diego Rivera and José Clemente Orozco. He discusses the theme of introducing Amerindians to medical hygiene and immunizations in the films of Emilio “El Indio” Fernández. He analyzes the portrayal of indigenous monsters in the films of El Santo, as well as Carlos Olvera’s critique of postrevolutionary worldviews in the novel Mejicanos en el espacio. Incorporating the perspectives of posthumanism and cyborg studies, Dalton shows that technology played a key role in race formation in Mexico throughout the twentieth century. This cutting-edge study offers fascinating new insights into the culture of mestizaje, illuminating the attitudes that inform Mexican race relations in the present day. A volume in the series Reframing Media, Technology, and Culture in Latin/o America, edited by Hector Fernandez L'Hoeste and Juan Carlos Rodriguez

Covering diverse themes such as intellectual property, media and architecture, satellite debris, server farms and search engines, art installations, surveillance, peer-to-peer file-sharing, the construction of techno-history and much more, this book discusses both the culture of technology that we live in today, and culture as technology.

Using philosophical and historical analysis, this book illustrates how throughout the course of society, different forms of media have helped to shape our perceptions, expectations and interpretations.