New Ideas From Dead Ceos

A reexamination of the major economic theories of the past two hundred years discusses how long-dead, famous economists such as Adam Smith and others would handle today's economic problems.

An entertaining and widely-praised introduction to great economic thinkers throughout history, now in its fourth edition, with updates and commentary on the 2020 “great cessation,” Trump and Obama economic policies, the dominance of Amazon, and many other timely topics. Through the teachings of Adam Smith, Thomas Malthus, Karl Marx, John Maynard Keynes, Milton Friedman and more, renowned economist Todd Buchholz shows how age-old ideas still apply to our modern world. In this revised edition, Buchholz offers fascinating insights on the most relevant issues of 2021: climate change, free trade debates, the refugee crisis, growth and conflict in Russia and China, game theory, and behavioral economics. New Ideas from Dead Economists—found on the desks of university students, prime ministers, and Wall Street titans—is a riveting guide to understanding both the evolution of economic theory and our complex contemporary economy.

Examines the theories of famous economists throughout history, reinterpreting the ideas of Adam Smith, Karl Marx, Maynard Keynes, and others in light of contemporary economic conditions.

The author of the bestselling "New Ideas from Dead Economists" brings to life history's greatest CEOs--from Ray Kroc to Este Lauder--and shows how their lives, leadership, and lessons can teach and inspire modern leaders.

Vision, persistence, integrity, and respect for everyone in the workplace--these are all qualities of successful leaders. But Jeffrey J. Fox, the founder of a marketing consulting company, also gives these tips: never write a nasty memo, skip all office parties, and overpay your people. These are a few of his key ways to climb the corporate ladder.

Timeless and effective business lessons from twenty-one top CEOs Every business leader—from manager to entrepreneur—wants to know the ideas that motivate and inspire the world’s most successful CEOs. Boss Talk presents twenty-one CEOs who give expert advice on issues important to today’s businessperson. The topics include: •Motivating Your Employees •Managing Growth •Building a Brand •Learning from the New Economy •Trendspotting •Beating the Competition •Leading a Successful Turnaround or Transition Here’s what some bosses are talking about: “You have to get rewarded in the soul and in the wallet. The money isn’t enough, but a plaque isn’t enough either.” —Jack Welch, General Electric Co. “Lead by example. If you do that as CEO, your style will filter down through your team.” —John Chambers, Cisco Systems “We do a lot of quantitative stuff. But coupled with that is having an employee staff and culture that is inherently interested in what we do.” —Tom Freston, MTV Networks “Surround yourself with people you trust. You can’t run a business over a certain size and sign off on everything.” —Emily Woods, J.Crew

The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. By cultivating a dedicated, active community, collaborating with their audience to co-create the Deadhead lifestyle, and giving away "freemium" content, the Dead pioneered many social media and inbound marketing concepts successfully used by businesses across all industries today. Written by marketing gurus and lifelong Deadheads David Meerman Scott and Brian Halligan, Marketing Lessons from the Grateful Dead gives you key innovations from the Dead's approach you can apply to your business. Find out how to make your fans equal partners in your journey, "lose control" to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away!

The Founder's Dilemmas examines how early decisions by entrepreneurs can make or break a startup and its team. Drawing on a decade of research, including quantitative data on almost ten thousand founders as well as inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, Noam Wasserman reveals the common pitfalls founders face and how to avoid them.