Nonverbal Selling Power

Indirect eye contact. Crossed arms. Fidgeting. Buyers are sending constant signals that can tell you how to make a sale. The key is to recognize what these signals indicate-and be prepared with a meaningful response. The Art of Nonverbal Selling offers clear instructions on reading the nonverbal cues that can make or break a sale. This easy-to-read action guide helps you decode facial expressions, gestures, eye shifts, and other buyer signals from first meeting right through closing, enabling you to: Better anticipate next moves, Know when to move the sale forward, Determine how to read "stop," "caution," and "go" buying signals, Overcome buyer resistance, Boost sales and customer satisfaction, Communicate signals that increase customer trust. Book jacket.

This book is intended to accomplish several goals. First, it is designed to provide a broad overview of the major areas of application of theory and research relating to nonverbal behavior. Second, individual chapters emphasize how the applications have been drawn from underlying theories and empirical bases, thereby making the link between theory, research, and applications apparent. Finally, the volume links individual chapter contributions, demonstrating how theoretical progress over the last few decades has led to important applied advances. The contributors to this book consider a wide variety of settings and topics. Their common thread, however, is a shared conviction that an understanding of nonverbal behavior can bring about an improvement in the human condition. Each of the authors has made suggestions regarding future directions for both research and practice -- and their ideas offer real promise.

Available for the first time in the United States, this international bestseller reveals the secrets of nonverbal communication to give you confidence and control in any face-to-face encounter—from making a great first impression and acing a job interview to finding the right partner. It is a scientific fact that people’s gestures give away their true intentions. Yet most of us don’t know how to read body language– and don’t realize how our own physical movements speak to others. Now the world’s foremost experts on the subject share their techniques for reading body language signals to achieve success in every area of life. Drawing upon more than thirty years in the field, as well as cutting-edge research from evolutionary biology, psychology, and medical technologies that demonstrate what happens in the brain, the authors examine each component of body language and give you the basic vocabulary to read attitudes and emotions through behavior. Discover: • How palms and handshakes are used to gain control • The most common gestures of liars • How the legs reveal what the mind wants to do • The most common male and female courtship gestures and signals • The secret signals of cigarettes, glasses, and makeup • The magic of smiles–including smiling advice for women • How to use nonverbal cues and signals to communicate more effectively and get the reactions you want Filled with fascinating insights, humorous observations, and simple strategies that you can apply to any situation, this intriguing book will enrich your communication with and understanding of others–as well as yourself.

"Sales Stories to Sell By" introduces you toA business forms distributor (and former mime) whose acting skills helped him win over a gatekeeper skilled at screening cold callers and get through to the company's top decision maker.

This volume provides a comprehensive examination of the applications of communication inquiry to the solution of relevant social issues. Nationally recognized experts from a wide range of subject areas discuss ways in which communication research has been used to address social problems and identify direction for future applied communication inquiry.

The Ultimate Sales Training Workshop" is an invaluable one-stop training course from selling powerhouse Gerhard Gschwandtner, featuring 15 easy-to-implement workshops on vital sales topics.

Anyone who can successfully read people can communicate and hold power.