Plant Based Food Consumption

Plant-Based Food Consumption: Product, Consumers and Strategies explores the phenomenon of plant-based food consumption, specifically that which follows flexitarian, reducetarian, vegetarian and vegan diets. The book provides an overview of plant-based food products and their associated health and nutrition benefits, drawbacks, potential consumers, and strategies for approaching this emerging market. Moving from the analysis of consumers’ motivations and needs, the book describes how companies manage new product development or product rejuvenation. In addition, the book provides consumer science and marketing strategies through short case studies designed to help the reader understand how to put theory to practice. Food scientists, food developers, food marketers, academics and students studying related areas will benefit from this important reference. Provides a link between theoretical information and business practices Presents a comprehensive overview of the phenomenon of plant-based food consumption Contains valuable information upon which to formulate strategic business plans or to work on plant-based food consumption research plans and projects

Plant-based is best for health, go vegan to help save the planet, eat less meat... Almost every day we are bombarded with the seemingly incontrovertible message that we must reduce our consumption of meat and dairy - or eliminate them from our diets altogether. But what if the pervasive message that the plant-based diet will improve our health and save the planet is misleading - or even false? What if removing animal foods from our diet is a serious threat to human health, and a red herring in the fight against climate change. In THE GREAT PLANT-BASED CON, Jayne Buxton demonstrates that each of these 'what-ifs' is, in fact, a reality. Drawing on the work of numerous health experts and researchers, she uncovers how the separate efforts of a constellation of individuals, companies and organisations are leading us down a dietary road that will have severe repercussions for our health and wellbeing, and for the future of the planet. THE GREAT PLANT-BASED CON is neither anti-plant nor anti-vegan - it is a call for us to take an honest look at the facts about human diets and their effect on the environment. Shocking and eye-opening, this book outlines everything you need to know to make more informed decisions about the food you choose to eat.

Increasingly, people are shifting to vegetarian, plant-based, or vegan diets. This shift is having profound effects on our social interactions, and this is the focus of this book. Becoming a vegetarian or vegan involves more than just changing your diet. It can change how you socially and emotionally connect with family, friends and the broader community, shape your outlook on life, and open up new worlds and contacts. It can also lead to uncomfortable situations, if dietary choices involving a rejection of meat are read by others as an ethical and moral judgement on mainstream dietary choices. This book adopts an innovative narrative approach, and draws on stories across the globe to consider how the food choices we make in our everyday lives can lead to complex, and sometimes life changing, social consequences. The narratives cover a range of topics, including the moral reasons behind some individuals’ decision to change their diets, the religious or ecological considerations, and the potential health and social ramifications. To date, the social consequences of selecting a plant-based diet have been sorely overlooked in favour of texts that have documented the benefits of such diets, and usually focus on health, animal welfare and/or environmental issues, with the aim of persuading readers to give up meat, and change to a ‘healthy’ and/or ‘sustainable’ diet. Cultural studies texts considering vegetarianism or veganism have typically targeted academic audiences with analyses of how identity is constructed through food and dietary choices. In contrast, this book offers a unique window onto how our social lives are implicated in our food choices, and is critical in understanding the importance of diet as embedded in complex social processes.

A definitive guide to a plant-based diet, with 100+ easy and satisfying recipes packed with all the nutrition and energy to fuel great workouts and even lose weight. Plants have superpowers. They can fill your stomach, fuel your workouts, and even extend your life. But for some people, a plant-based diet might seem stressful, especially if they believe the "experts" who tell us to eat only plants. Not true. Smart plant-based diets are nutritious and delicious and still make room for meat, fish, dairy and eggs. In fact, they aren't diets at all, but blueprints for a lifetime of eating well. The recipes and simple guidelines in Men's Health Plant-Based Eating, devised with help from some of the most brilliant minds in nutrition, will help you harness the full powers of plants. Inside you'll find: Five simple steps to start eating plant-based meals 100+ filling and flavorful recipes The top 15 plant-based protein sources. You'll never guess the plant that offers a whooping 19 grams per ½ cup. Hint: It's NOT tofu. Plant-based shakes that help you build muscle fast Six amazing grains for weight loss A foreword by Brian St. Pierre RD, CSCS and a comprehensive introduction by Paul Kita, food and nutrition editor for Men's Health Vibrant color photos and complete nutrition information with every recipe Lie-flat binding for easy use With this cookbook, you'll learn how to make dozens of hearty, delicious meals so you can add muscle, defend against disease, maintain a healthy weight, and unleash a ton of energy.

Whether you’re vegan, vegetarian, or omnivore, getting your nutrition from plant-based foods is one of the best things you can do for your health—and it’s easier than you might think! The science confirms that a diet rich in whole, plant-based foods can help your body thrive. In fact, a growing number of physicians advocate a completely plant-based diet for many of their patients who suffer from diabetes, heart disease, and cancer. In this all new edition, leading plant-based dietician, Julieanna Hever, and Ray Cronise, the mastermind behind magician Penn Jillette’s 100-pound weight loss transformation, team up to give you everything you need to know about following a plant-based diet, including: • A wealth of information on the most nutrient-dense foods in the plant kingdom • A new Food Triangle, representing a completely new way of looking at food and nutrition • New perspectives on macronutrients, and why categorizing protein, carbs, and fats as food groups causes unnecessary confusion about what to eat • The latest science on oxidative priority and how it explains why many common recipes drive unintentional weight gain • Healthspan and longevity recommendations based on the latest research • All new recipes from celebrity chefs: Matthew Kenney, Dreena Burton, Jazzy Vegetarian, Kathy Patalsky, Robin Robertson, Fran Costigan, Jason Wyrick, and Matt Frazier • Sample menus to get you started on a plant-based lifestyle • Tips for stocking your kitchen, boosting the nutritional content of your favorite dishes, and dining out healthfully

The World Is Made So That We Can Survive On Plant-Based Foods Alone Which Supply You With All The Nutrients You Need. However, most of the fat you see around your waist or on those wobbly legs comes from eating too much food and you only need to cut back. You are consuming the wrong types of foods that deplete you of energy. Eating to much of the wrong foods will become attached to just like being a mosquito fighting for survival. You will begin to suffer the penguin walk and never seem to lose weight…. Introducing…ABSOLUTE Plant Based Diet Guide In the past, whenever someone wanted to lose weight on a plant-based diet, they … …used to turn to eating one meal a day. …put a load of greens in a juicer, not adding a variety of color to their dishes. …spending only a few minutes in the gym due to lack of energy… Put an end to that right now! Traditional diets tell you eat only a limited amount of plant-based foods depleting yourself of energy, but what you should be doing is following Absolute Plant-Based Diet which; Allows Your Body to Become a Temple to Be Proud of No lies, no made up stats, no starving yourself. A simple straightforward approach to your body adapting to eating plant-based foods which will give you more energy and allow you to lose weight. Follow what we show you in Absolute Plant-Based Diet and you see results within a matter of weeks. If you are still on the fence then you need to ask yourself: • Have you been putting on weight each month • Do you want to add a bit more variety to your meals and not feel guilty about it? • Does exercise make you feel tired and week? • Are you exercising even more and still gaining weight? If the answer is yes to any of the above, then it is more than likely the habits you have developed over the years is what has caused your body to become the way it is now. The old style of dieting such as not eating fat at all or eating plenty of carbohydrates before a workout is completely false and are destroying your chances of losing weight for good. Absolute Plant-Based Diet explains exactly why you are not losing weight, how you can overcome obstacles and achieve the weight goals you always wanted to accomplish and… It’s a Guide That Tells You All About the Benefits and How You Can Live A Healthier Life In this new book, Absolute Plan-Based Diet, you’ll… • Have a thorough understanding of the plant-based diet and how it works. • Get to know the basics so your plant-based diet challenge is off to a flying start. • Be able to skip the hard part and get started right away. • Know exactly what foods are critical to making sure you get the right vitamins. (It is easier than you think) • And much more… You Will Have a Head Start with The Best Plant-Based Diet That is A Good Fit for You! It is time for a fresh start, a time to end the pain and frustration of not looking your best. You don’t need to go under the knife or even take medicines to see the body you truly desire

The plant-based food industry has flourished in recent years, with a steady stream of exciting product launches reaching the worldwide market. Consumers have become interested in a plant-based diet that includes grains, legumes, seeds, nuts, fruits and vegetables. There are a number of factors involved in this trend, including consumer opposition to harming animals, health problems such as lactose intolerance, desire for a healthier lifestyle and environmental awareness. Several books related to plant-based diets and cookbooks have been published for vegans and vegetarians, however there is no research work related to plant-based production, technology, ingredients and their qualitative and nutritional properties based on the results of scientific studies. Future Food: Plant-Based Products is the first book where the comparison of plant-based products with other alternatives are explored in detail. Novel plant-based product formulations, production and results of recent studies are examined in detail in this book. Plant-based products are mainly alternatives to dairy and meat products, and this text includes comprehensive chapters on meat substitutes and plant-based non-dairy products. In the opening chapter the main ingredients and raw materials used to produce a variety of plant-based products are covered along with their qualitative and nutritional properties. Further chapters focus on the health effects of plant-based products and microbiological and safety issues. For researchers seeking a full, up-to-date overview of plant-based product alternatives and their production, health affects and safety aspects, this book meets your needs.

Engineering Plant-Based Food Systems provides a comprehensive, in-depth understanding on the technologies used to create quality plant-based foods. This title helps researchers and food processors gain an understanding of the diverse aspects of plant-based foods, with a focus to meet the current consumers' demand of alternatives to animal products. This is a one-stop source that provides maximum information related to plant-based foods to food science researchers, food engineers and food processing/manufacturers. This book will enhance their understanding of plant-based protein sources, their application, product manufacturing, and bioavailability. In recent years, the emphasis on minimizing environmental footprints (climate change, greenhouse gas emissions, deforestation, and loss of biodiversity) and human health issues related to animal source food intakes has shifted the attention of researchers, dietitians and health professionals from animal-based diets to diets rich in plant-based foods (legumes, nuts, seeds). Explores the plant sources available for extraction of proteins, the various extraction methods and the quality and functionality of the extracted proteins Describes existing plant-based foods such as beverages, yogurts, spreads, fermented foods and meats Provides information related to various plant based functional components such as polyphenols, phytosterols, aromatics and essential oils, etc.