Political Communication And Mobilisation

This book provides a fresh perspective on the importance of the Hindi media in India's political, social and economic transformation with evidence from the countryside and the cities. Accessed by more than forty percent of the public, it continues to play an important role in building political awareness and mobilising public opinion. Instead of viewing the media as a singular entity, this book highlights its diversity and complexity to understand the changing dynamics of political communication that is shaped by the interactions between the news media, political parties and the public, and how various media forms are being used in a rapidly transforming environment. The book offers insights into how print, television, and digital media work together with, rather than in isolation from, each another to grasp the complexities of the emerging hybrid media environment and the future of mobilisation.

This book discusses the implications of recent innovations in information and communication technology for civic and political engagement. The international mix of contributions offers insights across a broad spectrum of studies into the form of engagement: explaining the reasons, incentives and motivations for engaging, and the different forms and levels of engagement; contrasting traditional and non-traditional forms of engagement and how they interlink; and asking why people utilize or avoid certain forms of engagement. It is a must-read for any scholar interested in the impact of social media on citizens’ propensity to get involved in political actions. It depicts the role that parties, organizations and peers play in mobilizing or demobilizing others and how online behaviour can act as a springboard into what might be called real-world politics. The book gathers together prominent scholars, who offer their understanding of social and political phenomena and give theoretical and empirical insights into the highly complex questions around political participation in the digital age. ​ This book was originally published as a special issue of Political Communication.

This book offers a comprehensive examination of midterm elections from the lens of communications and media coverage. Using a wide variety of methods, this contributed volume covers the differences, similarities, and challenges unique to midterm elections.

Using a comparative approach, this book examines how political communication and the mass media have played an important role in the consolidation of democratic institutions.

How do precarious workers employed in call-centres, universities, the fashion industry and many other labour markets organise, struggle and communicate to become recognised, influential political subjects? "Media Practices and Protest Politics; How Precarious Workers Mobilise" reveals the process by which individuals at the margins of the labour market and excluded from the welfare state communicate and struggle outside the realm of institutional politics to gain recognition in the political sphere. In this important and thought provoking work Alice Mattoni suggests an all-encompassing approach to understanding grassroots political communication in contemporary societies. Using original examples from precarious workers mobilizations in Italy she explores a range of activist media practices and compares different categories of media technologies, organizations and outlets from the printed press to web application and from mainstream to alternative media. Explaining how activists perceive and understand the media environment in which they are embedded the book discusses how they must interact with a diverse range of media professionals and technologies and considers how mainstream, radical left-wing and alternative media represent protests. Media Practices and Protest Politics offers important insights for understanding mechanisms and patterns of visibility in struggles for recognition and redistribution in post-democratic societies and provides a valuable contribution to the field of political communication and social movement studies.

This edited book explores the development and reconfiguration of Middle Eastern diasporic communities in the West in the context of increased political turmoil, civil war, new authoritarianism, and severe constraints on media in the Middle East. Taking an interdisciplinary approach, incorporating political and intercultural communication, the contributors investigate the rationale for diasporic politics, as well as the role of the transnational media in shaping diasporic political mobilization. This analysis of the media, situated within specific case studies, encompassing Afghani, Armenian, Bahraini, Egyptian, Lebanese, Syrian, Tunisian, and Turkish diasporic communities, reveals the variegated ways it influences diasporic politics and facilitates political action, as well as its influence on democratic actors residing in the Middle East. These new insights into Middle Eastern diasporas, political communication, and political mobilization are based on developments in the Middle East since 2011, and ultimately highlight how diaspora groups in the West relate to the situation in the Middle East, particularly in their countries of origin. The book is important reading for students and researchers working in political/intercultural communication and diasporic politics, as well as those with a general interest in the Middle East.

Web 2.0 and the Political Mobilization of College Students investigates how college students’ online activities, when politically oriented, can affect their political participatory patterns offline. Kenneth W. Moffett and Laurie L. Rice find that online forms of political participation—like friending or following candidates and groups as well as blogging or tweeting about politics—draw in a broader swathe of young adults than might ordinarily participate. Political scientists have traditionally determined that participatory patterns among the general public hold less sway in shaping civic activity among college students. This book, however, recognizes that young adults’ political participation requires looking at their online activities and the ways in which these help mobilize young adults to participate via other forms. Moffett and Rice discover that engaging in one online participatory form usually begets other forms of civic activity, either online or offline.

Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public? Political Communication in Canada examines the way political parties, politicians, interest groups, the media, and citizens are using new tactics, tools, and channels to disseminate information, and also investigates the implications of these changes. Drawing on recent examples, contributors review such things as the branding of the New Democratic Party, how Stephen Harper’s image is managed, and politicians’ use of Twitter. They also discuss the evolving role of political journalism, including media coverage of politics and how Canadians use the Internet for political discussions. In an era when political communication – from political marketing to citizen journalism – is of vital importance to the workings of government, this timely volume provides insight into the future of Canadian democracy.