Profit Rx

Entrepreneurship is hot! In a recent CNN interview, George Glendon, publisher of Inc. Magazine, noted that thousands of people either have launched their own businesses or are about to do so. The most important task for each new or growing business to succeed is to create a market position and solid revenue, even for internet businesses. Doing business is the key to succeeding in business. Profit begins with Revenue. The bottom line starts at the top line.Dr. Revenue has written hundreds of marketing and sales plans for mid-size and smaller companies. Profit Rx provides a proven system for getting a high quality written marketing and sales plan completed and put in use quickly and cost effectively. This is a book to be used by management teams. Every member of your team needs a copy. Profit Rx makes it simple. It supplies the structure. It provides the organization. And Profit Rx includes hundreds of real business examples. Dr. Revenue names and provides hard data. This is a book to be used, not just read.

This book focuses especially on financial and/or managerial accounting aspects of inter-firm network in three phases: (1) strategy for forming the inter-firm network; (2) management control of inter-firm network; and (3) task control of production, sales and logistics of inter-firm network.

1.Historical Background of Economics in India, 2. The Definitions of Economics , 3 .Scope of Economics and its Nature , 4. Micro and Macro Economics, 5 .Methods of Economic Study, 6.Economic Laws & their Nature , 7. Basic Problems of an Economy , 8. Elasticity of Demand and its Measurement , 9. Concept of Revenue, 10. Production and Factors of Production, 11. Returns to Scale , 12. Production Function, 13. Law of Returns (Law of Variable Proportion), 14. ISO-Product Curves and its Characteristics, 15. Market : Concept and Types, 16. Theory of Cost, 17. Perfect Competition (Price Determination & Equilibrium of Firm in Perfect Competition), 18. Monopoly and price Discrimination, 19. Monopolistic Competition,20. Rent , 21. Wages , 22. Interest, 23. Profits .

1.The Definitions of Economics , 2 .Scope of Economics and its Nature, 3 .Methods of Economic Study, 4. Some Important Economic Postulates, 5. Micro and Macro Economics, 6 .Economics Statics and Dynamics, 7. Economic Laws & their Nature , 8. Economic Systems and their Features, 9. Demand & Supply—Basic Framework, 10. Utility and Marginal Utility Analysis , 11. Indifference Curve & Consumer's Equilibrium, 12. Income Effect, Substitution Effect & Price Effect , 13. Consumer's Surplus, 14. Elasticity of Demand and its Measurement, 15. Production and Factors of Production, 16. Production Function, 17. Law of Returns, 18. ISO-Product Curves and its Characteristics, 19. Production Decision—Optimum Cost Combination , 20. Returns to Scale, 21. Cost : Concepts and Various Concepts , 22. Market : Concepts and Types, 23. Concept of Revenue, 24. Equilibrium of Firm : Concept and Conditions , 25.Perfect Competition, 26. Monopoly and Price Discrimination, 27. Monopolistic Competition, 28. Concept of National Income, 29. Theories of Distribution , 30. Rent, 31. Wages, 32. Interest , 33. Profits.