Sport In The Iberian Peninsula

This is the first book in English to offer an overview of the development of the sport industry in Spain and Portugal, examining the social, economic, cultural, and political impact sport has had in this region and on world sport more broadly. Drawing on sources in Spanish and Portuguese, the book presents important new perspectives and empirical material not previously available to English-speaking audiences. With a strong focus on management, development, economics, governance and law, set in a broader historical and socio-cultural context, the book explains the unique characteristics of the sport industry in the Iberian Peninsula. It takes a deep dive into Spanish and Portuguese football - in many ways the centre of gravity of Iberian sport – and into sport tourism, a hugely significant component of the broader economy of the region. The book also considers important emerging themes in Iberian sport, from the development of women’s sport to the global profile of Cristiano Ronaldo and Rafael Nadal, and considers the wider influence of Iberian sport across the wider Hispanic diaspora. This is fascinating and illuminating reading for anybody with an interest in sport business and management, global sporting cultures, international business, or Hispanic or Latin American studies.

This book takes a close look at social media in sport and considers its significance for sport business and for the wider relationship between sport and society. Presenting new research, case studies and data, it examines the way people use social media, the changing art of managing social media platforms, and the theory and concepts that inform research on this important topic. Featuring the work of leading sport researchers from around the world, the book presents evidence-based analysis of contemporary topics including fan engagement, athlete activism, branding and sponsorship strategies, sportswashing, public relations and crisis communication. It presents case studies from sports and events such as the Olympic Games, the WNBA, professional football leagues, and Peloton, and across social media platforms including TikTok, Twitter and Instagram. This is essential reading for anybody with an interest in sport media, sport business, the sociology of sport, digital business, or new media studies.

A unique contribution to the study of sport, this bibliography contains more than 1300 citations of books, articles, documents, unpublished theses, and other sources relating to the practice and study of sport in Latin America from before the European conquest to the present. The majority of the citations include annotations designed to convey information about the contents, special features, and interpretive or ideological thrust of the publication listed. Selected studies of sport and recreation in the Iberian peninsula and within the Hispanic communities of North America are also included, along with 40 unannotated general and theoretical studies which provide useful background information for those just beginning their study of sport. Materials cited are written principally in English, Spanish, and Portuguese, with some selections in French, Italian, and German. Following an introductory section on the theory and history of sport, the bibliography is divided into six principal parts covering indigenous traditions, the Iberian background of Latin American sport, the colonial era, the national period, Hispanic sports in the United States, and current Latin American sports periodicals. The section on the national period is further subdivided by country. In each section, the general criteria for inclusion was that the work in question offer some analytical perspective or contain material which would help to develop such a perspective. In cases where historical or analytical studies were unavailable technical manuals or rule books were included to demonstrate the practice of certain sports and games in certain periods. Subject and author indexes facilitate access to the main listings. As the most comprehensive list of sources available on the subject of Latin American sport, this volume will be indispensable to researchers and students in the field.

This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented. Presenting international cases and data, including from European football, the book explains how crowdfunding campaigns have to be fully integrated with strategic marketing plans and require a solid understanding of the needs and motivations of potential investors, consumers, and fans. The book sets out a theoretical framework for applying strategic marketing in the context of crowdfunding in sports clubs, introduces the key characteristics of the sports crowdfunding market and funders’ behaviours in the crowdfunding campaigns of sports clubs, examines the market segments of the campaigns’ funders, and presents recommendations for developing marketing-mix programs to target them. This is important reading for any researcher, advanced student, or practitioner with an interest in sport business, sport marketing, sport finance, consumer behaviour in sport, or entrepreneurship, innovation, or technology in sport.

Sport and Secessionism examines how sporting cultures reflect, inform and sometimes frustrate secessionist movements around the world. Investigating a wide range of cases, the book explores key themes including nationalism, nation building, state-region antagonisms, independence movements, identity and ethnic politics, sovereignty and autonomy processes, all through the lens of sport. Sports are uniquely positioned to shed light on secessionist politics due to their pervasiveness in society, and their ability to absorb, reflect and produce political projections. The book presents analyses of a wide range of geographical, cultural and political contexts in which sports are deployed to pursue regional independence, or greater sovereignty and autonomy, and explores the dual processes of sub-national identity construction and state sovereignty deconstruction. The book includes fourteen cases from such diverse parts of the world as Ireland, Taiwan, Turkey, Catalonia, Biafra, Canada and the UK, among others. Offering a unique perspective on an important geopolitical issue, this book is fascinating reading for anybody with an interest in sport and politics, the sociology of sport, political science, political geography, nationalism studies or international history.

This book presents an overview on sport history research in Europe by giving insights into various topics between Europe ́s south and north. Examples are physical activities in the middle ages in Córdoba, bullfighting in Spain, aspects of football in various countries to winter sports in France. Football is mainly looked at in the period of the late 1930s to the 1940s, a period of dictatorship in many European countries. This is shown at the example of the German press coverage of German–Danish sport collaborations and the identity of Spanish football during this time. A further focus are the Olympic Games. This topic is taken up in two articles: One discusses as its main subject the famous painting 'Sport Allegory/The Crowing of the Athletes' created by the father of Pierre de Coubertin, the other one has a more current content and shows stakeholders and challenges of the European Youth Olympics in 2015. Besides these broad topics, a focus is put on research in sport history by reflecting on historical frameworks and various methodological approaches. The chapters in this book were originally published as a special issue in The International Journal of the History of Sport.

The Bloomsbury Companion to the Philosophy of Sport features specially commissioned essays from a team of leading international scholars. The book, by providing an overview of the advances in the philosophical understanding of sport (and related practices), serves as a measure of the development of the philosophy of sport but it also constitutes an expression of the discipline's state of the art. The book includes a critical analysis of the historical development of philosophic ideas about sport, three essays on the research methods typically used by sport philosophers, twelve essays that address vital issues at the forefront of key research areas, as well as four essays on topics of future disciplinary concern. The book also includes a glossary of key terms and concepts, an essay on resources available to researchers and practitioners, an essay on careers opportunities in the discipline, and an extensive annotated bibliography of key literature.

This book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy works and what its main strategic challenges and opportunities are. Offering a balance between theory and practice, and adopting an international perspective with case studies and examples from the Americas, Europe and Asia, the book addresses key issues such as corporate social responsibility, the impact of culture on international sport business, innovation and entrepreneurship, and consumer behaviour. The Global Sport Economy is fascinating reading for students, researchers and practitioners with an interest in sport business and management, sport marketing, the sporting goods industry and distribution and sport governance.