The Capstone Encyclopaedia Of Business

The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and essential information into one single volume. It represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. The Capstone Encyclopaedia of Business is organized alphabetically into over 1,000 entries covering the whole spectrum of business and management including: business terms - concepts - thinkers - practitioners organizations - brands - companies Each entry provides a sharp, incisive overview of the subject and, crucially, points to how the ideas can be put into practice. The Capstone Encyclopaedia of Business makes sense of the new world of business, embracing the best of the new and the most robust of the old. The first one-volume, accessibly-priced reference book for business in years. Kicks off this exciting new series and will anchor Capstone as the one stop shop for busy professionals. Key title in large promotion including web site and extract mailings. Internationally-recognized editorial board. Annual updates will occur making this a classic key title to keep on the shelves.

The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and essential information into one single volume. It represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. The Capstone Encyclopaedia of Business is organized alphabetically into over 1,000 entries covering the whole spectrum of business and management including: * business terms - concepts - thinkers - practitioners * organizations - brands - companies. Each entry provides a sharp, incisive overview of the subject and, crucially, points to how the ideas can be put into practice. The Capstone Encyclopaedia of Business makes sense of the new world of business, embracing the best of the new and the most robust of the old. * The first one-volume, accessibly-priced reference book for business in years. * Kicks off this exciting new series and will anchor Capstone as the one stop shop for busy professionals. * Key title in large promotion including web site and extract mailings. * Internationally-recognized editorial board. * Annual updates will occur making this a classic key title to keep on the shelves.

This second edition of a classic reference work, written by some of the most eminent academics in the field, contains over 30 per cent more entries on entrepreneurship. Comprehensive in scope, it includes topics from business angels, to export services to family business and uncertainty and venture capital. There are also entries on individuals including George Eastman, Howard Hughes, Joseph Schumpeter and Walt Disney. Providing its readers with a unique point of reference, as well as stimulus for further research, this Encyclopedia is an indispensable tool for anyone interested in entrepreneurship, particularly students, scholars and researchers.

Business is big. Actually, it's often small and medium-sized too. But the point is that it matters – a lot. This book is designed to answer all those confusing questions that flit through your mind when you get to the business pages of the paper, and stop you being embarrassed in job interviews. It explains the things you really need to know about business, and will tell you: What the point of business is How what happens in the economy affects real businesses What the law means for business Finance, accounting, shares, bonds etc and other big numbers How companies grow and why the merge (even though most mergers fail) What HR departments actually do all day Time management, motivation, leadership, communication skills and all the other skills you'll need if you want to know what the view's like from the CEO's office After reading it, you'll smile knowingly whenever the advantages of outsourcing, balanced scorecards or Porter's 5 Ps come up in polite conversation.

There is a bewildering array of choices facing all managers,whether newly appointed or experienced business hands. No matterhow much experience you have, everyone can make mistakes. TheUltimate Book of Business Skills points the way for anyone in abusiness role. It puts the essential techniques for running abusiness, managing a team and making informed choices aboutstrategy straight into the hands of the people who need them. The Ultimate Book of Business Skills is a great additionto the Capstone Reference series. It features a user-friendlyformat with real-life examples designed to transform anyone into arounded businessperson with an impressive range of skills-basedknowledge at their fingertips.

This exciting and accessible book takes us on a journey from the early days of computers to the cutting-edge research of the present day that will shape computing in the coming decades. It introduces a fascinating cast of dreamers and inventors who brought these great technological developments into every corner of the modern world, and will open up the universe of computing to anyone who has ever wondered where his or her smartphone came from.

This completely updated 7th edition provides the next wave of entrepreneurs and small business owners with a one-stop resource of vital business information. This highly successful book is unique in offering not just informed advice on how to start, survive and succeed in business, but also has extensive directories of all the contacts and addresses you'll ever need. It will be an invaluable aid whether you are unsure how to go about market research, preparing a business plan, raising finance of legal requirements, or if you simply need a database of names and addresses.