The Politics Of Ballot Design

Physical features of ballots vary considerably across the US. This book shows how politicians use ballot design to influence voting.

In November 2000, when the now-infamous "butterfly ballot" confused crucial Florida voters during a hotly contested presidential race, the importance of well-designed ballots to a functioning democracy caught the nation's attention. Recognizing that our entire voting process—from registering to vote to following instructions at the polling place—can be almost as confusing as the Florida ballot, Design for Democracy builds on the lessons of 2000 by presenting innovative steps for redesigning elections in the service of citizens. Handsomely designed itself, this volume showcases adaptable design models that can improve almost every part of the election process by maximizing the clarity and usability of ballots, registration forms, posters and signs, informational brochures and guides, and even administrative materials for poll workers. Design for Democracy also lays out specific guidelines—covering issues of color palette, typography, and image use—that anchor the comprehensive election design system devised by the group of design specialists from whose name the book takes its title. Part of a major AIGA strategic program, this group's prototypes and recommendations have already been used successfully in major Illinois and Oregon elections and, collected here, are likely to spread across the country as more people become aware of the myriad benefits and broad applicability of improved election design. An essential tool for designers and election officials, lawmakers and citizens, Design for Democracy harnesses the power of design to increase voter confidence, promote government transparency, and, perhaps most important, create an informed electorate.

This Is What Democracy Looked Like, the first illustrated history of printed ballot design, illuminates the noble but often flawed process at the heart of our democracy. An exploration and celebration of US ballots from the nineteenth and early twentieth centuries, this visual history reveals unregulated, outlandish, and, at times, absurd designs that reflect the explosive growth and changing face of the voting public. The ballots offer insight into a pivotal time in American history—a period of tectonic shifts in the electoral system—fraught with electoral fraud, disenfranchisement, scams, and skullduggery, as parties printed their own tickets and voters risked their lives going to the polls.

During the 2016 presidential election, America's election infrastructure was targeted by actors sponsored by the Russian government. Securing the Vote: Protecting American Democracy examines the challenges arising out of the 2016 federal election, assesses current technology and standards for voting, and recommends steps that the federal government, state and local governments, election administrators, and vendors of voting technology should take to improve the security of election infrastructure. In doing so, the report provides a vision of voting that is more secure, accessible, reliable, and verifiable.

Publisher Description

Contrary to our stereotypical views, dictators often introduce elections in which they refrain from employing blatant electoral fraud. Why do electoral reforms happen in autocracies? Do these elections destabilize autocratic rule? The Dictator’s Dilemma at the Ballot Box argues that strong autocrats who can garner popular support become less dependent on coercive electioneering strategies. When autocrats fail to design elections properly, elections backfire in the form of coups, protests, and the opposition’s stunning election victories. The book’s theoretical implications are tested on a battery of cross-national analyses with newly collected data on autocratic elections and in-depth comparative case studies of the two Central Asian republics of Kazakhstan and Kyrgyzstan.

Democracy has never been more vulnerable. The problem is right here in America. How to Sabotage an Election Become an election judge and carry a refrigerator magnet in your pocket Program every fifth vote to automatically record for your candidate Bury your hacked code Avi Rubin, a computer scientist at Johns Hopkins and a specialist in systems security knows something the rest of us don’t. Maybe we suspected it, maybe we’ve thought it, but we didn’t have proof. Until now. The electronic voting machines being used in 37 states are vulnerable to tampering, and because the manufacturers are not required to reveal—even to the government—how they operate, voters will never know if their votes are recorded accurately. Follow Rubin on his quest to wake America up to the fact that the irregularities in the 2004 elections might not have been accidents; that there are simple solutions that election commissions are willfully ignoring; that if you voted on an electronic machine, there’s a chance you didn’t vote the way you wanted to. Learn what you can do the next time you vote to make sure that your vote is counted. Imagine for a moment that you live in a country where nobody is sure how most of the votes are counted, and there’s no reliable record for performing a recount. Imagine that machines count the votes, but nobody knows how they work. Now imagine if somebody found out that the machines were vulnerable to attack, but the agencies that operate them won’t take the steps to make them safe. If you live in America, you don’t need to imagine anything. This is the reality of electronic voting in our country. Avi Rubin is a computer scientist at Johns Hopkins University and a specialist in systems security. He and a team of researchers studied the code that operates the machines now used in 37 states and discovered the following terrifying facts: The companies hired to test the election equipment for federal certification did not study the code that operates the machines and the election commissions employed no computer security analysts. All votes are recorded on a single removable card similar to the one in a digital camera. There is no way to determine if the card or the code that operates the machine has been tampered with. It’s very easy to program a machine to change votes. There’s no way to determine if that has happened. There were enough irregularities with the electronic voting machines used throughout the 2004 election to make anyone think twice about using them again. Avi Rubin has testified at Congressional hearings trying to alert the government that it has put our democracy at risk by relying so heavily on voting machines without taking the proper precautions. As he has waged this battle, he has been attacked, undermined, and defamed by a prominent manufacturer. His job has been threatened, but he won’t give up until every citizen understands that at this moment, our democracy hangs in the balance. There are simple solutions and, before you vote in the next election, Rubin wants you to know your rights. If you don’t know them and you use an electronic voting machine, you may not be voting at all.

Let’s be blunt: library funding is political. And the struggle to secure funding is ongoing; the work that librarians need to do to influence local politics doesn’t just pop up in the few months before Election Day. It should span the years before or between elections. The authors’ previous book Winning Elections and Influencing Politicians for Library Funding targeted library ballot committees and advocacy organizations. But their new book speaks directly to librarians, library staff, and boards. It is designed to help library leaders understand and navigate the political nature of their work in the years leading up to a ballot measure or political initiative. Sharing the tools and tactics developed by their organization EveryLibrary, the nation’s first and only Political Action Committee for Libraries, in this book they discuss how the day-to-day work of librarians, their communications with the public, and their roles and responsibilities in the community can help increase the willingness of public and local elected officials to support funding libraries through taxes; guide readers through the practical side of running a public-facing Informational Communications Campaign for their library before Election Day; explain the concept of surfacing, the important groundwork of occupying a strong and positive space in the community during the years before and between ballot measures; demonstrate why surfacing is one of the most crucial steps a library can take to build and maintain support; share the most recent data insights into voter attitudes about libraries and librarians; show how libraries can coordinate internally to build new external partners; offer advice on finding, activating, and holding onto supporters; and discuss the path to the ballot with practical insights about how to get onto the ballot. This essential resource is filled with concrete steps that librarians, library staff, and boards can take to ensure that political support is there when they need it the most.