Ubiquitous Computing For Business Innovation

This Element is an excerpt from Ubiquitous Computing for Business: Find New Markets, Create Better Businesses, and Reach Customers Around The World 24-7-365 (9780137064434) by Bo Begole. Available in print and digital formats. Finding breakthrough opportunities to add value in a world where computing is already ubiquitous. Computing has always been about creating results for human use, but in the past, the primary bottlenecks were technical. Today, the bottlenecks are primarily human: cognitive limitations of users, legal and policy constraints on data access, and the economic objectives of businesses. Today's ground-breaking inventions require deeper knowledge of human, social, business, and political problems ...

This Element is an excerpt from Ubiquitous Computing for Business: Find New Markets, Create Better Businesses, and Reach Customers Around The World 24-7-365 (9780137064434) by Bo Begole. Available in print and digital formats. Finding breakthrough opportunities to add value in a world where computing is already ubiquitous. Computing has always been about creating results for human use, but in the past, the primary bottlenecks were technical. Today, the bottlenecks are primarily human: cognitive limitations of users, legal and policy constraints on data access, and the economic objectives of businesses. Today’s ground-breaking inventions require deeper knowledge of human, social, business, and political problems....

At the core of this book is the interplay between technological and business innovation and social practice. Although the bene?ts of 50 years of rapid advances in digital telecommunications and computing technology have not bene?ted everyone equally, they have nevertheless transformed almost every aspectofthewaywelive.Oneareawheretechnologyhashada clearimpactis in the way we conduct business. The rate of change that brings about mod- nity has been considerably strengthened by technological advances applied to product manufacturing, distribution, ?nancing, and management, which arguably form the substrate for globalization and consumerism. It is thus no surprise that businesses closely monitor advances in techn- ogy and invest considerable resources in exploring possible new applications and market opportunities. Yet, consumers’ acceptance of new ways of buying and selling depends as much on business and technology as on our society’s culture and the culture of the material environment that de?nes our values, sensibilities, and thus our commitments. Moreover, the rate of technological innovation is such that to the c- sumer, technology implementation is fully opaque.Nonetheless, opportunities to carry out commerce in novel ways also introduce risk to established - cial structures, conventions, and institutions. In modernity, risk management is one of the core functions of society and to be successful in this, societies depend on their trust of experts. Experts take risks on behalf of society and are responsible for evaluating the full extent of a particular set of hazards including those associated with a particular technology.

Ubiquitous Computing ("UbiComp") is the next game-changing technology. In Ubiquitous Business, PARC UbiComp pioneer Bo Begole shows you how to successfully incorporate it into your products, services, processes, and strategies. Begole introduces UbiComp's component technologies, thoroughly illuminates its potential impact, and demonstrates how to achieve real competitive advantage with it.

Following in the footsteps of the web, Web 2.0, and the iPod, Ubiquitous Computing ("UbiComp") is the next game-changing technology. Leading expert Bo Begole, the director of PARC’s UbiComp Center, shows executives, technology managers, and entrepreneurs how to successfully incorporate UbiComp into their own products, services, and strategies. Begole introduces the technologies of UbiComp, shows how they fit together, and identifies the challenges and opportunities they present. Next, he answers the key questions decision-makers and strategists ask most often about UbiComp, including: What is it, why does it matter, and how will it impact my business? What industries will be most affected first? Which parts of my organization will UbiComp change most? What UbiComp solutions should we consider for our internal business processes? How should I position my company for these transformations? What barriers must we overcome and which barriers can we erect for our competitors? What should I build, partner, or buy? What barriers does my company need to overcome to adopt a UbiComp-based business?

" This book examines the implications of pervasive computing from an operational, legal and ethical perspective, so that current and future e-business managers can make responsible decisions about where, when and how to use this technology"--Provided by publisher.

This book provides latest research findings, methods and development techniques, challenges and solutions from both theoretical and practical perspectives related to Ubiquitous and Pervasive Computing (UPC) with an emphasis on innovative, mobile and internet services. With the proliferation of wireless technologies and electronic devices, there is a fast-growing interest in UPC, which enables to create a human-oriented computing environment where computer chips are embedded in everyday objects and interact with the physical world. Through UPC, people can be online even while moving around, thus having almost permanent access to their preferred services. With a great potential to revolutionize our lives, UPC also poses new research challenges.

"This book investigates the technology of ubiquitous computing, emerging applications and services, and social issues vital for the successful deployment of a ubiquitous computing application. Providing high quality, authoritative content on such topics as device design, wireless communication, location sensing, privacy concerns, attention focus, multi-person interaction, and direct interaction, work patterns, it is a must-have in library collections"--Provided by publisher.