What To Say And How To Say It

A guide to making speeches appropriate for various occasions illustrates special techniques and approaches

Winner of a third-place award for popular presentation of the faith by the Catholic Media Association. Have you ever been put on the spot and asked to explain or defend Catholic teaching on sensitive topics such as abortion, same-sex marriage, or the Eucharist? In this straightforward and practical resource, Brandon Vogt, bestselling and award-winning author of Why I Am Catholic(and You Should Be Too) offers essential tools for articulating even the most contentious aspects of your Catholic faith with clarity and confidence. What to Say and How to Say It is based on the content of Brandon Vogt’s ClaritasU—an online community which helps Catholics to understand the Church’s teachings on critical topics, to anticipate the common objections to those issues, and to know how to respond in a calm, clear, and persuasive way. Vogt gives readers the tools to calmly and intelligently discuss these topics, which dip into the Church’s moral, theological, and philosophical teachings. What to Say and How to Say It provides straightforward, memorable talking points for explaining Catholic teaching in the areas of atheism same-sex marriage transgenderism abortion the Eucharist the problem of suffering the veracity of the gospels Each chapter offers you an overview of the topic and a clear explanation of what the Church teaches. Then you’ll learn about the most common contemporary arguments against the Church’s teachings followed by step-by-step instructions for responding intelligently and confidently.

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.

For anyone who has ever searched for the right word at a crucial moment, the revised third edition of this bestselling guide offers a smart and succinct way to say everything One million copies sold! How to Say It® provides clear and practical guidance for what to say--and what not to say--in any situation. Covering everything from business correspondence to personal letters, this is the perfect desk reference for anyone who often finds themselves struggling to find those perfect words for: * Apologies and sympathy letters * Letters to the editor * Cover letters * Fundraising requests * Social correspondence, including invitations and Announcements This new edition features expanded advice for personal and business emails, blogs, and international communication.

"We gravitate toward people like us; it's human nature. Race, class, and gender affect this social identity, but one overlooked factor can be even more powerful: the way we speak. As pioneering psychologist Katherine Kinzler reveals in How You Say It, that's because our speech largely reflects the voices we heard as children. We can change how we speak to some extent, whether by "code-switching" between dialects or learning a new language. But for the most part we are forever marked by our native tongue-and are hardwired to prejudge others by theirs, often with serious consequences. Your accent alone can determine the economic opportunity or discrimination you encounter in life, making speech one of the most urgent social-justice issues of our day. Ultimately, Kinzler shows, our linguistic differences can also be a force for good. For her research reveals that exposure to different languages is beneficial-a paradox that hints at the benefits we can reap from mastering this ancient source of tribalism"--

Why do some speakers succeed while many bore their audiences and lose their listeners? Speaking coach Joan Detz has worked with top clients for more than 15 years and has the answers. In this useful and lively book she presents strategies and tips for speeches, sales presentations, brief remarks, job interviews, Q&A sessions, panels, and more -- every situation that requires something to say. Topics include: organizing your message * finding terrific research * using storytelling techniques * preparing the room * handling technical glitches * working with other speakers * measuring your effectiveness * making the most of your voice * mastering humor * using body language * conquering nervousness * building audience rapport * tapping the power of persuasion. Filled with checklists, tip sheets, self-evaluations, and practical advice on every page, this thorough and invaluable guide takes the mystery out of our most dreaded experience. This book will help you say it better-whether you're talking to one or one thousand.

Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, AirBnB, Dropbox and Salesforce.com. Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It’s essential to be pitch perfect—to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language—both verbal and nonverbal. Pitch Perfect teaches you how to overcome common communication pitfalls using McGowan’s simple Principles of Persuasion, which are highly effective and easy to learn, implement, and master. With Pitch Perfect you can harness the power of persuasion and have people not only listening closely to your every word but also remembering you long after you’ve left the room.

Contains advice on writing effective business and social letters in forty subject areas, with lists of words, phrases, sentences, and paragraphs relevant to each topic, and sample letters that may be reproduced and modified for individualized use.