Health Communication In Traditional Chinese Medicine

Health Communication in Traditional Chinese Medicine Cardiology presents an overview of health communications including history, cardiovascular prevalence and role of Chinese medicine, interpersonal communications between practitioners and patients, and explores methods in epidemiology to follow symptom, diagnostic, treatment and follow-up patterns in the clinic. The book integrates the role of Chinese medicine in public health efforts, classifying the identity of the practitioner and the needs of certain patient types who require this kind of matching for better health and research methods to help sharpen the focus for specializing practitioners. Identifies the rationale for specializing in cardiovascular Chinese medicine as an important part of current public health needs Prepares practitioners to adjust their skills, knowledge, attitudes, and behaviors, and to guide patients to do likewise for better health outcomes Prepares the practitioner to sit for the Niambi Wellness Health Communications 1 final online exam

This book explores the ways in which Eastern and Western medical knowledge inform each other in the treatment of people in Asia across a wide range of health issues. To do so, it brings together health communication scholars from diverse disciplines both in Hong Kong and worldwide and combines their observations and expertise with those of clinicians working in healthcare in Asia to provide a topical portrait of the expanding horizons of healthcare in Asia. Social scientists and clinicians discuss their research and clinical practice respectively using a range of analytic approaches that include traditional qualitative and quantitative methodologies, as well as cutting-edge computer diagnostics that digitally visualize health interactions across time. The book presents an innovative and interdisciplinary investigation of Eastern and Western perspectives on healthcare in Asia. It covers topics concerned with a range of mental and physical problems that are currently confronting Asia. Importantly, the views and experiences of front line clinicians delivering patient care in Asia are also included. Accordingly, the book offers varied and innovative perspectives on health communication issues in China, Singapore, Bangladesh and Australia.

Drawing on naturally occurring doctor– patient conversations in real- life medical consultations, this book analyzes the similarities and differences in doctor– patient communication and patient satisfaction between traditional Chinese medicine (TCM) and Western medicine (WM) practiced in China. Little research is available looking at WM being practiced in Asian countries, and misunderstanding about Eastern medicines such as TCM can result in unwarranted claims and suspicions. This volume contributes to research on doctor– patient communication by exploring the communication behaviors between doctors and older patients who are able to communicate independently in both TCM and WM practiced in mainland China and evaluating patient satisfaction with their medical experiences. The book reports findings and insights from three independent and methodologically diverse studies, drawing on data from 69 real- life medical consultations: 30 from TCM and 39 from WM. Using conversation analysis, the Roter Interaction Analysis System, and both quantitative and qualitative methods, Ying Jin examines the differences between TCM and WM to help reveal the dynamics of doctor– patient interactions, the contextual details, and the impact of the clinical culture on medical communication. This insightful book will appeal to scholars and students from linguistics, language, and health communication as well as medical practitioners interested in doctor– patient communication and intercultural communication. The findings reported here will shine a light on the relationship between clinical differences, health communication, and patient outcomes.

Jack Pun’s book offers up the latest research in a variety of health communication settings to highlight the cultural differences between the East and the West. It focuses on the various clinical strands in health communication such as doctor-patient interactions, nurse handover, and cross-disciplinary communication to provide a broad, comprehensive overview of the complexity and heterogeneity of health communication in the Chinese context, which is gradually moving beyond a preference for Western-based models to one that considers the local culture in understanding and interpreting medical encounters. The content highlights the cultural difference between the East and the West, and focuses on how traditional Chinese values underpin the nature of clinical communication in various clinical settings and how Chinese patients and practitioners conduct themselves during medical encounters. The book also covers various topics that are unique to Chinese contexts such as the use of traditional Chinese medicine in primary care, and how clinicians translate Western models of communication when working in Chinese contexts with Chinese patients. This volume will appeal to researchers working in health communication in both the East and West as well as clinicians interested in understanding what makes effective communication with multicultural patient cohorts.

"Jack Pun's book offers up the latest research in a variety of health communication settings to highlight the cultural differences between the East and the West. It focuses on the various clinical strands in health communication such as doctor-patient interactions, nurse handover, and cross-disciplinary communication to provide a broad, comprehensive overview of the complexity and heterogeneity of health communication in the Chinese context, which is gradually moving beyond a preference for Western-based models to one that considers the local culture in understanding and interpreting medical encounters. The content highlights the cultural difference between the East and the West, and focuses on how traditional Chinese values underpin the nature of clinical communication in various clinical settings and how Chinese patients and practitioners conduct themselves during medical encounters. The book also covers various topics that are unique to Chinese contexts such as the use of traditional Chinese medicine in primary care, and how clinicians translate Western models of communication when working in Chinese contexts with Chinese patients. This volume will appeal to researchers working in health communication in both the East and West as well as clinicians interested in understanding what makes effective communication with multicultural patient cohorts"--

Drawing on naturally-occurring Doctor-patient conversations in real-life medical consultations, this book analyses the similarities and differences in doctor-patient communication and patient satisfaction between traditional Chinese medicine (TCM) and western medicine (WM) practiced in China. Little research is available looking at WM being practiced in Asian countries and misunderstanding about eastern medicines such as TCM can result in unwarranted claims and suspicions. This volume contributes to research on doctor-patient communication by exploring the communication behaviors between doctors and older patients who are able to communicate independently in both Traditional Chinese Medicine (TCM) and Western Medicine (WM) practiced in Mainland China and evaluating patient satisfaction of their medical experiences. The book reports findings and insights from three independent and methodologically diverse studies, drawing on data from sixty-nine real-life medical consultations: 30 from TCM and 39 from WM. Using Conversation analysis, Roter Interaction Analysis System and both quantitative and qualitative methods, Ying Jin examines the differences between TCM and WM to help reveal the dynamics of doctor-patient interactions, the contextual details, and the impact of the clinical culture on medical communication. This insightful book will appeal to scholars and students from linguistics, language and health communication as well as medical practitioners interested in doctor-patient communication, and intercultural communication. The findings reported here will shine a light into the relationship between clinical differences, health communication, and patient outcomes.

Chinese medicine has a rich history that has only been made more complex by its integration with “Western” biomedicine. Legitimization of Chinese medicine in biomedicine-dominated health systems, such as that in Hong Kong, has posed significant issues. This anthology of articles explores relevant social issues related to various Chinese medicine treatments, including acupuncture and medicinal oils, as well as insight into practitioner licensing and public perception. Each chapter tackles a topic related to the complicated process of legitimizing knowledge and power within a specific social and historical context. Written by professors and researchers with extensive knowledge of Chinese medicine, government regulation, and sociology, this collection provides an overview of the challenges and current social context of Chinese medicine that affect students and practitioners of Chinese medicine, health and para-health biomedical professionals, and patients alike. Traditional Chinese Medicine: Professionalization and Integration in Hong Kong is the first book in the Mediated Health Series, which focuses on the effects of media, lifestyle, doctor-patient communication, and the economy on health and aims to help inform medical decisions and enhance the wellbeing of individuals. "This well-researched book provides deep insight into the landscape of traditional Chinese Medicine (CM), focusing on ethnic and esoteric interpretations of “Chinese” and “Western” medicine. The discussion of legitimation and perception, acupuncture, and hybridization and integration of CM provides a unique contribution into the domain. CM academics, enthusiasts, and practitioners will certainly find this book insightful, compelling, and intriguing." – Prof Ian Phau, School of Marketing, Curtin Business School

People in general are concerned about the health of themselves and their families, but they lack reliable access to health knowledge. In order to ensure that people get accurate medical knowledge, dissemination of such knowledge by medical professionals is advocated. This is the basis of medical communication. This book covers the theoretical model of medical communication, explains the differences from medical science popularization and health communication, and from the perspective of medical practice, provides many examples to illustrate the practical application and significance of medical communication. It is hoped that this book will attract more people to join the team of medical communicators, pass the correct medical knowledge to the public, and ultimately the incidence and mortality of diseases can be reduced and the health level of people improved.