Language And Manipulation In House Of Cards

This book is to date the first monograph-length study of the popular American political TV series House of Cards. It proposes an encompassing analysis of the first three seasons from the unusual angles of discourse and dialogue. The study of the stylistic idiosyncrasies of the ruthless main protagonist, Frank Underwood, is completed by a pragmatic and cognitive approach exposing the main characters’ manipulative strategies to win over the other. Taking into account the socio-cultural context and the specificities of the TV medium, the volume focuses on the workings of interaction as well as the impact of the direct address to the viewer. The book critically uses the latest theories in pragmatics and stylistics in its attempt at providing a pragma-rhetorical theory of manipulation.

This book focuses on how readers can be 'manipulated' during their experience of reading fictional texts and how they are incited to perceive, process and interpret certain textual patterns. Offering fine-grained stylistic analysis of diverse genres, including crime fiction, short stories, poetry and novels, the book deciphers various linguistic, pragmatic and multimodal techniques. These are skilfully used by authors to achieve specific effects through a subtle manipulation of deixis, metalepsis, dialogue, metaphors, endings, inferences or rhetorical, narratorial and typographical control. Exploring contemporary texts such as The French Lieutenant's Woman, The Remains of the Day and We Need to Talk About Kevin, chapters delve into how readers are pragmatically positioned or cognitively (mis)directed as the author guides their attention and influences their judgment. They also show how readers' responses can, conversely, bring about a certain form of manipulation as readers challenge the positions the texts invite them to occupy.

This volume presents new research on the pragmatics of personal pronouns. Whereas personal pronouns used to have a reputation of poor substitutes for full NP’s, recent research shows that personal pronouns are a fundamental, if not universal, category, whose pragmatics is central to their understanding. For instance, personal pronouns may indicate attentional continuity or social deixis, and take on genre-specific pragmatic effects. The authors of the present collection investigate such effects and analyse competing forms in context (e.g. she / her in subject position), as well as their pragmatic functions in an extensive range of genres such as advertising, TV series, charity appeals, mother/child interaction or computer-mediated communication. Moreover, one section is devoted to the pragmatics of antecedentless pronouns and so-called ‘impersonal’ personal forms. The volume will be of interest to both scholars and students interested in the pragmatics of functional words.

To understand the movements of democratic society one must appreciate fictional narratives and not depend on rationalistic argumentation and scientific analyses. This volume examines the lessons and effects of storytelling in democratic culture and political life, as it articulates our aspirations, communicates our fears, and criticizes our reality.

The contributions gathered in this volume define and discuss concepts, themes, and theories related to contemporary audiovisual seriality. The series investigated include Black Mirror, Game of Thrones, House of Cards, Penny Dreadful, Sherlock, Orange Is the New Black, Stranger Things, Vikings, and Westworld, to mention just some. Including contributions from social and media studies, linguistics, and literary and translation studies, this work reflects on seriality as a process of social, linguistic and gender/genre transformation. It explores the dynamics of reception, interaction, and translation; the relationship between authorship and mass consumption; the phenomena of multimodality, and intertextuality.

As a first attempt to date, this book addresses the notion of hypocrisy from a pragmatic perspective and devises a comprehensive model of verbal hypocrisy. The studies included adopt emic and etic approaches in order to contribute jointly towards an understanding of what appears to be a ubiquitous and multifaceted phenomenon. Going beyond hypocrisy as a mere moral vice, this volume establishes its pragmatic space and confronts it with adjacent notions which, unlike hypocrisy, have been subject to pragmatic examination. The Pragmatics of Hypocrisy is of interest to students and scholars in pragmatics, discourse analysis, sociolinguistics, rhetoric, communication and media studies, as well as corpus linguistics, and by its transdisciplinary nature, to researchers in philosophy, sociology, and political science. It is also essential reading for anyone interested in the interplay between language, culture and society, across varieties and registers of English.

Including examples from a broad range of sources, this book explores the pragmatic functions and effects of 'you' across time, genre and medium, to provide an encompassing theoretical framework for the second-person pronoun. With its unique inter-disciplinary perspective, it will interest students and scholars of both linguistics and literature.