The Rootes Story Vol Ii The Chrysler Years

The Rootes Story – The Chrysler Years focuses on the Rootes Group during the 1960s and 70s, the vehicles produced by the company, the people that created them and the events that led to Rootes selling out to Chrysler Corporation of America and eventual acquisition by the French Peugeot company. A valuable backdrop to the events is provided throughout the book by ex- Rootes employees and management. Chronicles the Rootes Group's efforts to survive as a major car and truck manufacturer in Britain's turbulent 1960s and 1970s. From a position as a respected global name in manufacturing, the Rootes Group found itself struggling to compete in a new buyers' market, in which foreign competition was starting to overtake British manufacturers. Despite the challenges that confronted them, Rootes designed and built some of the most popular cars of the period: the Hillman Minx and Super Minx, the Singer Vogue and the Humber Sceptre, and the iconic but ill-fated Hillman Imp, as well as some of the most rugged and well-purposed vans and trucks, built by Commer, Karrier and Dodge. The book highlights the competition pedigree of the Sunbeam Rapier, the Alpine, the Imp and the Ford V8-engined Tiger. Famous names such as Paddy Hopkirk, Rosemary Smith and Peter Procter all give their stories as works drivers for Rootes, while engineers at 'comps' tell the background stories of how races and rallies were won and lost. Andrew Cowan, Rootes' works rally driver and winner of the 1968 London–Sydney Marathon in a Hillman Hunter, shares his story in what was a remarkable and unexpected victory for Rootes. This complex story is told through the eyes of ex-Rootes and Chrysler personnel, giving 'from the horse's mouth' accounts of the company and its exploits. Geoff Carverhill takes you inside the boardroom, into the drawing office and on to the production line to give the reader an insider's view of Rootes, Chrysler and Peugeot.

This book, written using much new research from the Rootes family archives, offers an enlightening glimpse inside one of Britain's most important motor vehicle manufacturers, the Rootes family, the people who worked for them and the vehicles they designed and built.

The Rootes Story - The Making of a Global Automotive Empire traces the meteoric rise of the two Rootes brothers, William and Reginald, development of one of Britain's most important motor vehicle manufacturers. The Rootes Group acquired some of the most famous names in the British motor industry: Hillman, Humber, Sunbeam and Singer cars, as well as Commer and Karrier commercial vehicles. Over the years, some of the models built by Rootes would become household names: the Hillman Minx, Humber Super Snipe, Sunbeam Alpine, Singer Gazelle, Commer Superpoise and Karrier Bantam. In its heyday in the late 1950s, Rootes was the fourth largest manufacturer of cars and trucks in Britain, exporting to over 180 countries worldwide, becoming a global automotive empire. In this book, the people and various companies involved with Rootes are profiled, as are the cars and commercial vehicles built by them, with specifications of principal models. Personal insight from employees is given along with valuable contributions from the Rootes family themselves. This book celebrates the heyday of a truly global automotive empire and one of the most important British vehicle manufacturers of the twentieth century. This is the first book written about Rootes to be sanctioned by the Rootes family. Will be of great interest to owners and enthusiasts of Rootes cars, and those with an interest in British automotive and industrial history. Superbly illustrated with 52 colour and 361 black & white photographs.

Industrial Clusters shows the latest state of knowledge on the topic of industrial clusters, with a particular focus on clustering in the UK, bringing together a chronological coverage of the phenomenon. This set of original essays by a group of leading business and industrial historians offers fresh perspectives about clusters and clustering. A primary emphasis of the collection is how knowledge is generated and disseminated across a cluster, and whether these processes stimulated innovation and consequently longer-term sustainability. This analysis also prompts questions about which unit of analysis to examine, from the entrepreneurs and firms they created through to the industry as a whole and district in which they are located, or whether one should look outside the region for explanatory factors. Covering regions as diverse as North Wales, the Scottish Highlands, the City of London, the Potteries, Sheffield and Lancashire, the essays have been channelled to provide a detailed understanding of these issues. The editors have also provided a challenging Conclusion that suggests a new research agenda that could well unravel some of the mysteries associated with clustering. This edited collection will be of interest to international researchers, academics and students in the fields of business and management history, innovation, industrialisation and clusters.

The first comprehensive history of the Chrysler Corporation, this book is intended for readers interested in the history of automobiles and of American business, and for fans and critics of Chrysler's products.

During the 1960s, the automobile finally secured its position as an indispensable component of daily life in Britain. Car ownership more than doubled from approximately one car for every 10 people in 1960 to one car for every 4.8 people by 1970. Consumers no longer asked "Do we need a car?" but "What car shall we have?" This well-illustrated history analyzes how both domestic car manufacturers and importers advertised their products in this growing market, identifying trends and themes. Over 180 advertisement illustrations are included.

The Jaguar E-type was the outstanding British sports car of the post-war years. Introduced in 1961 it was Jaguar's most numerically successful sports car until production ceased in 1974. Contents include: complete history of the E-type in all its forms; special feature panels throughout; information on buying and maintaining an E-type and full specifications and road tests. Illustrated with specially commissioned colour and black & white photographs.