Turn On The Light On Science

Scientists deserve public recognition. The ways that they are depicted, however, are severely limited in physical and personal traits, helping to establish and enhance stereotypes under the general title of ‘scientist’. These stereotypes range from the arrogant researcher who wants to rule the world, to the lab coat wearing ‘nerdy’ genius, but all generally fall to an extreme view of an existing perception of what a scientist should look and be like. For example, the popular image of ‘a scientist’ overlooks the presence of women almost entirely unless attributed to specific subjects and/or with narrow character depictions. The implications can be far-reaching. Young people, being heavily swayed by what they see and hear in the media, may avoid scientific careers because of these limited or unflattering portrayals of the scientific community, regardless of whether they reflect real life. Based on findings from the Light’13 project, this book examines such stereotypes and questions whether it is possible to adjust people’s perception of scientists and to increase interest in science and scientific careers through a series of specific actions and events.

"Scientists deserve public recognition. The ways that they are depicted, however, are severely limited in physical and personal traits, helping to establish and enhance stereotypes under the general title of 'scientist'. These stereotypes range from the arrogant researcher who wants to rule the world, to the lab coat wearing 'nerdy' genius, but all generally fall to an extreme view of an existing perception of what a scientist should look and be like. For example, the popular image of 'a scientist' overlooks the presence of women almost entirely unless attributed to specific subjects and/or with narrow character depictions. The implications can be far-reaching. Young people, being heavily swayed by what they see and hear in the media, may avoid scientific careers because of these limited or unflattering portrayals of the scientific community, regardless of whether they reflect real life. Based on findings from the Light'13 project, this book examines such stereotypes and questions whether it is possible to adjust people's perception of scientists and to increase interest in science and scientific careers through a series of specific actions and events

"Scientists deserve public recognition. The ways that they are depicted, however, are severely limited in physical and personal traits, helping to establish and enhance stereotypes under the general title of 'scientist'. These stereotypes range from the arrogant researcher who wants to rule the world, to the lab coat wearing 'nerdy' genius, but all generally fall to an extreme view of an existing perception of what a scientist should look and be like. For example, the popular image of 'a scientist' overlooks the presence of women almost entirely unless attributed to specific subjects and/or with narrow character depictions. The implications can be far-reaching. Young people, being heavily swayed by what they see and hear in the media, may avoid scientific careers because of these limited or unflattering portrayals of the scientific community, regardless of whether they reflect real life. Based on findings from the Light'13 project, this book examines such stereotypes and questions whether it is possible to adjust people's perception of scientists and to increase interest in science and scientific careers through a series of specific actions and events." This work was published by Saint Philip Street Press pursuant to a Creative Commons license permitting commercial use. All rights not granted by the work's license are retained by the author or authors.

This book is renowned for being the book to own to understand lighting! This is better than all the other how to books on the market which just provide set examples for photographers to follow. Light Science and Magic provides photographers with a comprehensive theory of the nature and principles of light to allow individual photographers to use lighting to express their own creativity. It will show you in-depth how to light the most difficult subjects such as surfaces, metal, glass, liquids, extremes (black-on-black and white-on-white), and people. With more information specific for degital photographers, a brand new chapter on equipment, much more information on location lighting, and more on photographing people, you'll see why this is one of the only recommended books by www.strobist.com.

A Flash of Light is an intriguing book that starts at the beginning of time itself and then winds its way through a host of fascinating light related topics including the hues of aliens sunsets, the psychology of colour, and the chemistry of LCD screens. Written as part of a novel experiment, editors Mark Lorch and Andy Miah hatched a plan to collect a critical mass of academics in a room and charged them with writing a popular science book, under the watchful eye of the general public at the Manchester Science Festival. The result is an enlightening look into the science behind colour and light, encompassing biology, chemistry and physics and including simple and fun “try this at home” ideas to illustrate the concepts covered. Drawing on the experience of some of the UK’s best science communicators, this book will appeal to anyone with an interest in science. Its pacey, witty and engaging tone provides illuminating insight into how and why we see the universe the way we do.

How are sounds produced? Does light travel in a specific path? Are all shadows black? Using easy-to-find materials and the scientific method, readers can learn the answers to these questions and more. If readers are interested in competing in science fairs, this book contains great suggestions and ideas for further experiments.