The Hallmark

Originally known as a brand for greeting cards, Hallmark has seen a surge in popularity since the early 2010s for its made-for-TV movies and television channels: the Hallmark Channel and its spinoffs, Hallmark Movie Channel (now Hallmark Movies & Mysteries) and Hallmark Drama. Hallmark's brand of comforting, often sentimental content includes standalone movies, period and contemporary television series, and mystery film series that center on strong, intuitive female leads. By creating reliable and consistent content, Hallmark offers people a calming retreat from the real world. This collection of new essays strives to fill the void in academic attention surrounding Hallmark. From the plethora of Christmas movies that are released each year to the successful faith-based scripted programming and popular cozy mysteries that air every week, there is a wealth of material to be explored. Specifically, this book explores the network's problematic relationship with race, the dominance of Christianity and heteronormativity, the significance placed on nostalgia, and the hiring and re-hiring of a group of women who thrived as child stars.

This multinational, multidisciplinary collection of essays focuses on Hallmark Channel movies and Hallmark’s position in the changing North American media landscape. This book covers the ‘Countdown to Christmas’ offerings, year-round productions, made-for-TV mysteries and romances, Hallmark’s use of specific filming locations, and its relationship to viewer desires. Chapters examine Hallmark’s position in a changing sociopolitical context and the tensions the company must navigate in creating more “progressive” content; they discuss issues of gender, race, sexuality, and place, as well as analyzing the extensive ranges and reactions of social media participants and interrogating the nature of Hallmark’s popularity. Suitable for scholars and students of film and tv and popular culture studies, this is a multifaceted look at both Hallmark and its viewers at a particular moment of Hallmark’s market dominance.

If you love those Hallmark romances, along with mountains, lakes, and small communities filled with good friends and family, you'll find them all here in this novella. Enjoy the hope, adventure, love, and laughter in your visit to Moravian, North Carolina. This is book 2 in the Coming Home for Christmas Series and can be read as a stand-alone. Wellington has been in New York for eight years. College and his career was a top priority, but with his Great Aunt Althia retiring and giving him the farm, it's time to move back home. He's always been good with the numbers and business, he's just not sold on The Hallmark. That's right! Aunt Althia built this place up, selling The Hallmark experience. Arriving home is wonderful until he's hit with the news that he is a co-owner of The Hallmark. Wait! What? This is the first he's even heard about this. The last thing he expects to find is a fiery brunette. She is sweet, sassy, and she continuously bans him from places that he has a right to go. He owns half this farm! It doesn't take long before he is ensnared. Literally! Follow Wells and A.Jax, on their journey to find love at The Hallmark.

The Hallmark of a great leader is a short read and the authors tone is serious yet fluid. The tone is balanced, the text is simple to read and the word flow is easy to understand. The nine (9) hallmarks deliver thought provoking and life changing leadership principles that will forever change your life”. Get a copy and begin your leadership journey today.

The early years of television relied in part on successful narratives of another medium, as studios adapted radio programs like Boston Blackie and Defense Attorney to the small screen. Many shows were adapted more than once, like the radio program Blondie, which inspired six television adaptations and 28 theatrical films. These are but a few of the 1,164 programs covered in this volume. Each program entry contains a detailed story line, years of broadcast, performer and character casts and principal production credits where possible. Two appendices ("Almost a Transition" and "Television to Radio") and a performer's index conclude the book. This first-of-its-kind encyclopedia covers many little-known programs that have rarely been discussed in print (e.g., Real George, based on Me and Janie; Volume One, based on Quiet, Please; and Galaxy, based on X Minus One). Covered programs include The Great Gildersleeve, Howdy Doody, My Friend Irma, My Little Margie, Space Patrol and Vic and Sade.